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OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF REALTORS®

QUIZ: USING SOCIAL NETWORKING FOR BUSINESS

 Social networking sites are great tools for real estate professionals to stay connected with clients, reach out to prospects, and build relationships in the business. But as you get into online communities such as Facebook, Twitter, LinkedIn, and the blogosphere, you may find yourself in an entirely new world of communication that seems unfamiliar. Use this quiz to test your social networking smarts and learn more about this rapidly growing trend.

1.Which of the following is NOT considered a social networking site?
FlickR
Yammer
LinkedIn
Zapit


2.What social network do real estate pros report participating in most frequently on a daily basis?
Facebook
ActiveRain
Their own blog
MySpace


3.Blogs and social networking sites often incorporate RSS feeds. What is RSS?
Real Syndication Simple
Really Simple Syndication
Real Estate Sales Sheets
Real-time Syndication Shorts


4.What question is the microblogging site Twitter centered upon?
What is going on?
What are you doing?
How you doin'?
What is your current status?


5.Blogs have bloggers, Web sites have users, Facebook has friends, but Twitter has....
Connections
Followers
Networks
Friends


6.Which of the following is NOT a FREE blogging platform that you can use to create a blog for your business?
Realtor.com
WordPress.com
Blogger.com
Networkblogworks.com


7.What is one of the best tools on LinkedIn that you can use to establish yourself as an expert in a subject area?
Just connect with as many people as possible
Use LinkedIn Answers
Find LinkedIn references
Start a public profile page


8.Which of the following would be considered poor social networking etiquette?
Typing in all CAPS
Tweetjacking
Plugging your business on the Wall of your friends' Facebook pages
All of the above


9.Which word is part of the Twitter vocabulary?
Tweet
Tweeps
Tweople
All of the above


10.If you wanted to create a presence for your company on Facebook, what is one of the best strategies to use?
Use status updates to brag about your company everyday
Create a profile page
Create a Fan page for your company
Send a virtual (Lil) Green Patch to all your friends


11.What is the most popular reason that real estate pros cite for using social networks?
Connect with other real estate professionals
Network with REALTOR® organizations
Reach out to consumers
Keep up-to-date with politics