VIP Lexmark Release

NAR ADDS LEXMARK PRINTER SOLUTIONS AND SAVINGS TO THE REALTOR VIP® ALLIANCE PROGRAM

CHICAGO (October 26, 2004) – The NATIONAL ASSOCIATION OF REALTORS® today announced a strategic alliance with Lexmark International, Inc. to bring special pricing for REALTORS® on a broad range of printer solutions now available through NAR’s REALTOR VIP® Alliance Program.

Through the program, NAR members, as well as REALTOR® Association staff at the Local, State and National level, are able to enjoy special savings up to 30 percent on a selection of Lexmark’s laser and inkjet printers, multifunction devices, and related supplies such as ink and toner.

“We are proud to add Lexmark solutions to the REALTOR VIP® Alliance Program. We believe Lexmark’s innovative printing ideas and products can give brokerages and agents a true competitive edge, adding real value to technology that REALTORS® use everyday,” said Bob Goldberg, NAR senior vice president of marketing and business development and head of the REALTOR VIP® Alliance Program.

“In the fast-paced world of real estate, intense competition is ever present among agents and brokers for property listings. Many professionals use technology to maintain their competitive edge and increase their sales opportunities. Color printing has become not only necessary, but is expected in real estate marketing materials. Both sellers and buyers expect professional-looking color flyers, brochures, postcards and other collateral materials,” said Najib Bahous, Lexmark vice president and president of its Consumer Printer Division. “Whether for the traditional or home office, Lexmark solutions offer real estate professionals creative ways to reduce costs and improve efficiencies while offering the highly professional results the real estate marketplace demands.”

To learn more about the Lexmark offering for REALTORS®, visit www.lexmark.com/nar or call 1-800-453-9835 and dial code NAR (627). To see a full roster of partner offerings under NAR’s REALTOR VIP® Alliance Program, visit www.REALTOR.org/realtorvip.

NAR members enjoy the benefits of NAR’s REALTOR VIP® Program, which is designed to help REALTORS® gain the advantages of group buying power, plan for the future, and expand their professional knowledge through its more than 50 publications and educational offerings. The more than 30 REALTOR VIP® strategic alliance partners, which make up the program, are leaders in their industries and committed to providing NAR members with special offerings tailored to their needs.

The NATIONAL ASSOCIATION OF REALTORS®, “The Voice for Real Estate,” is America’s largest trade association, representing over 1 million members involved in all aspects of the residential and commercial real estate industries.