Design Guidelines for Signage
Topics: Architectural | Promotional
| Signage and Banners |
Signage is considered in two separate areas of use; architectural and promotional. CLICK HERE for two illustrations. |
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| A. Architectural | Usage must follow the same standards and rules as for all other communication forms with regard to size relationships and areas of isolation. In addition to the approved colors of PMS 293 Blue, black or white, the REALTOR® LOGO or the NAR SIGNATURE LOGO may be used in architecturally appropriate materials, i.e., carved stone, masonry, natural finished woods, or structural metals, brass, aluminum or steel in their natural colors. If such structures are to be painted or artificially colored, then those colors are limited to PMS 293 Blue, black or white. |
| B. Promotional | Banners and posters must follow the same standards and rules with regard to AREA OF ISOLATION, size, and color. Where possible, the identification bar should be used, following the same rules and standards as all other materials. |
