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2016 AEC/AE Institute Advisory Board Goals


Committee/Subcommittee/Forum Name: Association Executives Institute Advisory Board
Chair: Theresa Hatton, RCE, CAE
Vice Chair: Laura Crowther, RCE
Liaison: Stephanie Walker

Goal #1: Work with NAR staff and other AE subject matter experts to plan the curriculum for the 2016 AE Institute, scheduled for March 11-14, 2016, in San Antonio, Texas.
Expected Outcome:
AEs are better prepared to address the issues that have an impact on their members' business. The course, speaker, and overall program rating for the 2016 Institute are 4.0 or above (on a 5.0 scale, with 5.0 being the highest).


Goal #2: Structure programming to allow for presentations on NAR initiatives and emerging strategic issues that are relevant to all levels of the organization. 

Expected Outcome: Open timeslots in the AE Institute curriculum will allow attendees to be briefed on NAR initiatives, the most up-to-date strategic issues on the industry horizon, so they return to their associations (and to their association leadership) with the latest information.


Goal #3: Incorporate more programs on advocacy, consumer outreach, and multiple listing services into the 2016 curriculum.

Expected Outcome: Attendees will leave the Institute with a better understanding of the Core Standards, in particular the advocacy and consumer outreach standards, as well as the impact MLS continues to have on the industry and members’ business.


Goal #4:
Ensure the Institute satisfies the learning needs of seasoned AEs as well as those who are new to the business.

Expected Outcome: Seasoned AEs who have felt less a part of Institute over the past few years now feel a renewed energy and sense of belonging; newer AEs are given the proper instruction they need to start managing their associations with greater confidence.


Impact on other committees:

Anticipated action by Executive Committee or Board of Directors: