BUYER'S GUIDE: Cool Tools
Ads that don’t look like ads
Who doesn’t like to read the comics? Deliver your marketing message in a comic strip. Your name, contact information, and logo are added to a predesigned strip that appears in newspapers of your choice. The strip tells the story of you helping buyers and sellers; a new installment runs every week. Suitable for any section of the paper. $25 to $100 per week, depending on size of the newspaper circulation. Cost of advertising space is extra. AutoToons LLC, Hillsboro, Ore.; 888/218-9558; www.autotoons.com.
Video to go
Capture a home’s interior on video without spending an arm and a leg on a camcorder. The pocket-sized CVS One-Time-Use Video Camcorder holds 20 minutes of video and audio. Drop off the camcorder at any CVS/pharmacy one-hour photo lab to process your footage onto a DVD preloaded with editing software that runs on PCs or Macs. Camcorder can be purchased only at CVS/pharmacy stores. $29.99 for camcorder, plus $12.99 for DVD processing. CVS Corp., Woonsocket, R.I.; 800/746-7287; www.cvs.com.
Listen to your e-mail
Catch up on your work while you’re on the road or at the gym. Text-to-speech software, dubbed MT1, allows you to convert your Microsoft Outlook and Outlook Express e-mail and Word documents to MP3 files that you can listen to on your iPod, mobile phone, or PDA. Documents are read in a natural-sounding voice and can be played, paused, stopped, skipped back or forward, and filed. Download the conversion software from the company’s Web site. $39.99. MagneticTime, Limerick, Ireland; www.magnetictime.com.
— Kelly Quigley
REALTOR Benefits(SM) partners offer special pricing to NAR members. Find out more at REALTOR.org/realtorbenefits.Prices are the vendors’ suggested retail prices and are subject to change. NAR doesn’t evaluate or endorse these products and isn’t responsible for changes in company information.
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