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COOL TOOLS

BY MELISSA DITTMANN TRACEY

Beacon Sellers Home

Don’t keep your sellers waiting and wondering whether you’re finished showing their home yet. Alert them when your showing appointment is complete with the Showing Beacon, a small, wireless device placed at the property that instantly contacts sellers at the press of a button. Listing agents press a red button, and the device calls sellers on their cell phone to inform them with a prerecorded message that it’s safe to return home. $34.95, which includes use for one listing, the wireless unit, a base unit, phone cord, and batteries. To reuse the Showing Beacon at other listings, you can purchase an annual service plan for $50 a year. Showing Beacon; Lenexa, Kan.; 877/277-6622; www.showingbeacon.com.

Virtual Security System

Property managers can hire a doorman who does everything from act as a security guard or concierge to a greeter—and who isn’t even present. The Virtual Doorman integrates interactive audio and video conferencing technology, access control systems, surveillance cameras, and the Web to control building access and provide security 24/7 via a secure Internet connection. Starting at $20,000 for installation and a monthly fee ranging from $500 to $2,500, depending upon the number of units and the level of additional service required. Virtual Service Inc., New York; 212/400-6000; www.virtualdoorman.com.

Peek in With Your Cell Phone

Potential buyers curious about a listing can use their cell phone to explore the inside of a home. While curbside, they enter a Web address—which you promote on your signs—and can instantly view a page featuring up to 20 photos of the inside of the property. The Web page is tailored to be easily navigated on a mobile phone browser. When you sign up for the service, you receive a URL that can continuously be updated online to use again to promote single listings. $19.95 per month (minimum 90-day initial subscription), plus a $99 one-time Peek-in.com URL creation cost. Competitive Edge Solutions Inc., Celebration, Fla.; 407/922-9399; www.Peek-in.com.

— Melissa Dittmann Tracey

Prices are the vendors’ suggested retail prices and are subject to change. This list isn’t comprehensive; NAR doesn’t evaluate or endorse these products and isn’t responsible for changes in company info.

REALTOR Benefits®)SM partners offer special pricing or services to NAR members. Find out more at REALTOR.org/realtorbenefits.

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REALTOR® Benefits partners offer special pricing or services to NAR members. Find out more at REALTOR.org/realtorbenefits.

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