SELLING: Silver lining

8 Reasons for Optimism

Don’t let the headlines about foreclosure rates, subprime lending woes, and inventory gluts cloud your thinking about your profession: Instead, consider these silver linings from sales associate Michael J. Maher, ABR®, of Realty Executives in Kansas City, Kan. He points out that the changing market offers plenty of reasons for optimism. Here are a few:

1. Falling prices enable more first-time buyers to find affordable homes.

2. Fewer salespeople mean less competition.

3. Builders and developers realize they need us again.

4. Sellers are willing to pay more, so there’s less downward pressure on commissions.

5. Great opportunities exist for investors and for investing yourself.

6. New niche opportunities present themselves in the areas of foreclosures and short sales.

7. FSBOs and expired listings present even more opportunities.

8. Consumers realize they need professionals who are committed and knowledgeable. They’re less likely to list with someone just because he or she is a friend or relative.