YOUR NAR: Your Customers
Plumbing Customers' Brains
BY WENDY COLE
Who’s buying and selling homes today? How many are using a real estate professional? How is consumers’ Internet usage changing?
The answers to these questions and many more can be found in the newly released NAR Profile of Home Buyers and Sellers. The report describes the characteristics and motivations of recent home buyers and sellers, allowing you to track the changing demands of consumers in a dynamic real estate market.
This valuable tool provides information in a user-friendly format, designed to allow easy comparisons with previous studies, using a mix of charts, graphs, and tables. The cost to NAR members is $50, a 60 percent saving from the retail price. Get in the know — buy it online at REALTOR.org/store.
All About the Buyers
The Real Estate Buyer’s Agent Council, REBAC, promotes superior buyer representation skills and services. For a limited time, REBAC offers NAR members a 10 percent discount on the following courses delivered via REALTOR® University.
Courses: Accredited Buyer’s Representative (ABR®), Accredited Buyer’s Representative Manager (ABRM(sm)), e-Buyer, Innovative Marketing Techniques for Buyer’s Representatives, Successful Buyer Representative in New Home Sales, and Successful Relocation Representation.
For more information about how to obtain the NAR member discount and which courses apply, visit www.REALTOR.org/RealtorBenefits and click on ABR or call 800-648-6224.
