Politicians welcome all opportunities to issue positive press releases about themselves and tout awards they’ve won. But establishing the REALTOR® Legislative Champion award meant more to the Washington REALTORS® Association than publicity; it’s a way to thank elected officials that fought for real estate industry issues and home ownership.
It shouldn’t be surprising that government affairs directors love social media. After all, their jobs involve persuading other people to act. From LinkedIn to Facebook to Twitter, social media and other communication technologies are amplifying GADs’ voices, helping them reach more REALTORS®, elected officials, and even members of the general public.
It wasn’t long after the NATIONAL ASSOCIATION OF REALTORS® was founded that the management professionals hired to run the state and local chapters realized the need to form their own group to advance their professional goals and meet the diverse needs of their members. And so, the Association Executives Committee was born in 1912. Since that time, the AEC has been integral in shaping the REALTOR® association management profession.
By Amy DuBose
Sometimes it’s hard to imagine how a local association can make a difference in the national scope of politics and change in our country. It often feels as if we’re too small to have an effect, have
too few resources, and even fewer hours in the day to devote to advocacy. With this mindset, no wonder so many small associations pass the responsibility of political advocacy on to larger or state associations.