Combine these with specifics about your association’s unique benefits, charity work, discounts, and services, including home tours, state-run legal or technology hotlines, your homes magazine, the REALTOR® member roster, and the public side of your MLS, to create a convincing value statement.
These 14 REALTOR® association executives earned their RCE (Realtor® association Certified Executive) designation after an extensive course of study and exam in November. RCE is the only professional designation designed specifically for Realtor® association executives.
The NATIONAL ASSOCIATION OF REALTORS®’ marketing department manages and maintains the association’s branding and graphic standards.
The AE Committee’s “Next Generation Communications Workgroup” recently launched online a group of innovative communication initiatives from REALTOR® associations across the country.
Now REALTORS® can access, customize, and professionally print NAR’s most popular brochures and guides using the new Print on Demand program.
A new program for REALTORS®, AEs, and association staff aims to halt identity theft.
AEs: NAR has developed a sample employee manual that can be tailored to your organization. The manual includes policies on electronic communications and social media, harassment, alcohol and drug abuse, privacy, and safety. Be sure to have the manual reviewed by your legal counsel to ensure it complies with state law.
Inspirational ways to enhance members’ success dominates the array of offerings at the 2011 Association Executives Institute in Dallas, March 18–22.
Regarded as the missing link between the real world and the Internet, these bar codes (which deliver up to 4,026 characters of text or link to a Web page when photographed by a mobile phone) are steadily becoming mainstream.
In recent months, first-time home buyers have represented about one-third of the market. Despite concerns about the general economy, those buyers clearly place a high premium on the value of owning their own home.