The National Association of REALTORS®’ Public Awareness Campaign, designed to educate homeowners on the difference between a REALTOR® and a real estate practitioner who is not a REALTOR®, has been transformed into the Public Advocacy Campaign, focused on educating members and consumers about issues that affect buying, selling, and owning real estate, such as access to affordable mortgage financing, tax incentives to home ownership, overly stringent credit requirements, and cumbersome short sales and foreclosures.
"From the very beginning, I decided to take the bull by the horns,” says Karen Becker, AE of the SouthEast Minnesota Association of REALTORS® about explaining the dues-increase funding of the REALTOR® Party Initiative (RPI) to her members.
The NAR “Home Ownership Matters” bus visited the Greater Nashville Association of REALTORS® in July as seven area AEs gathered for their two-day annual “peer review” meeting. The bus has stopped at dozens of REALTOR® associations across the country, in addition to other locations, giving local association executives an opportunity to host events where they can speak out for home ownership.
Taking an innovative approach to solving the home valuation problem, the Michigan Association of REALTORS® launched its own appraisal management company.
As part of what it calls a revisioning, the Fort Collins Board of REALTORS®, Colo., hopes to change its name to the Northern Colorado REALTOR® Association.
The Plymouth and South Shore Association of REALTORS®, Mass., presented a $2,000 housing and homeless assistance grant to the Friendship Home, which provides respite, support services, and other programs to individuals with developmental disabilities and their families within Massachusetts. The Plymouth associations nominated Friendship Home to receive the grant from the Massachusetts Association of REALTORS®’ Charitable Foundation.