Like many counties across America, Loudoun County, Virginia, is known for its thriving business environment and exceptional quality of life. Yet it faces a housing challenge that could dramatically change the future—and face—of this area.
Over the past several years, Loudoun County’s high-priced real estate market has rapidly exceeded the budgets of the county’s workforce—teachers, law enforcement officers, and retail workers. The average home price climbed from $280,696 in 2000 to $514,787 by the end of 2006.
It’s not surprising to learn that the members who are least likely to adapt to new technology are those who have been successfully practicing real estate for 30 years or more. Often, these members have to be pushed to register for classes online, take the online ethics course, pay dues online with a credit card, or visit your Web site to print out new resources like forms and PDF brochures. Below are some tips for getting your “seasoned” members to use technology, and maybe even embrace it.