The focus of this year’s AE Institute, March 16–20, Louisville, Ky., represents a shift from the association-building and management issues of the past to the issue of how associations can enhance their members’ business success.
The standard convention is a simple cyclical equation: Attendees pay a fee for education offered by the association, event sponsors pay a fee to get their products in front of those attendees, and these fees cover the cost of the event.
MLS and REALTOR® association chief executives and senior staff are among the most important people in real estate, according to Inman News’ “100 Most Influential Real Estate Leaders: 2011,” released in December.
Only 20.8 percent of trade association executives are confident about the U.S. economy, according to a study by Association Trends.
After receiving its degree-granting authority in February from the Illinois Board of Higher Education, REALTOR® University, the NATIONAL ASSOCIATION OF REALTORS®’ online education resource, began classes in its new masters degree program. RU is projecting 270 course takers in 2012.
To demonstrate the value of membership, NAR launched an online calculator that enables members to add up all the savings they receive from their many membership benefits, such as: free education, car rental discounts, free listings on REALTOR.com, dental insurance discounts, and much more.