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Small Board Spotlight: Fundraising Event

January 1, 2007: 

By Julie Ziemelis

Action Beyond Size

Strength in numbers” is a popular axiom. However, when you have only 1,600 Realtor® and affiliate members and need to raise tens of thousands of
dollars to fund low-income housing grants, you need something more—spunk and enthusiasm.

The Santa Cruz Association of Realtors®, Calif. Housing Foundation sold 800 tickets and raised $63,000 for the second annual “A Taste of Santa Cruz” fund-raiser held Nov. 2, 2006, in Santa Cruz.

Fall 2007 Consumers & Communities

January 1, 2007: 

Consumer Focus
Why more associations are catering to homebuyers and homesellers with education, advocacy, and outreach.
By Bridget McCrea

Community Building
By getting involved locally, associations and their members are increasing livability in their communities.
By Masha Zager

Charity Driven
Charity work brings associations a sense of fellowship and service, plus valuable media attention. By Mary K. Fons

Spring 2007 Table of Contents

January 1, 2007: 

Chair Report: Too Plugged In?
By Walt Baczkowski

Executive Briefing: Association News and Events
By Carolyn Schwaar

2007 Winners: Outstanding Realtor® Association Web Site Contest
Nine association sites stood out as this year’s winners delivering true member service online.
By Carolyn Schwaar

Web Site Redo
What to look for in a development company when it comes time to overhaul your association’s Web site.
By Bridget McCrea

REALTOR® ASSOCIATION EXECUTIVE

January 1, 2007: 

Summer 2007 Take Political Action

Picking a Winner
Tips and strategies from Realtor® association GADs on choosing candidates to back with your association’s support and money.
By C. Warren

Wakeland

Lobbying Success
Adopt these best practices from Realtor® association lobbyists to your political program. By Bridget McCrea

Know Your Issues
10 political hot button issues every association should know.
By Carolyn

Schwaar

Association PR Campaigns Stress Local Market Vitality

January 1, 2007: 

Although some areas of the country are experiencing dramatic real estate market fluctuations, others have not been so severely affected. This hasn’t stopped the national media from painting a universally grim picture from coast to coast. So in an effort to educate their community about true local conditions, many associations are launching their own public relations campaigns.

Get Tech Savvy in 20 Minutes a Week

January 1, 2007: 

By Carolyn Schwaar

Ever feel clueless when members talk about new Web features or gadgets? Wish you could stay on top of technology trends without spending hours on the Web?

Here, tech geeks and Internet researchers from NAR’s Center for Realtor® Technology, REALTOR.org, Realtor® Magazine, and Information Central offer their favorite user-friendly technology news and trend sites. A brief visit every week or two, will help you can keep up on the latest tech trends.

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