(Updated January 2013)
We've all experienced Augmented Reality, although we probably haven't realized it. As we watch a football game, a yellow first-down line appears on the screen. How does it get there? Mental Floss explains the complicated process of augmenting the picture by a computer program and many technicians. Learn about this up-and-coming technology and how it can benefit the real estate profession in this field guide. (A. Siudzinski, Senior Library Information Specialist)
Source: Real Tech w/Peter Boritz—Augmented Reality, (YouTube, Nov. 4, 2010).
What Is Augmented Reality?
Augmented reality, (Wikipedia, Jan. 1, 2013).
7 ways augmented reality will improve your life, (Mashable, Dec. 19, 2012).
Augmented reality apps seek to alter the physical world, (BBC News, Jan. 2, 2012).
Even better than the real thing, (The Wall Street Journal, Feb. 15, 2011).
Real life only better: augmented reality takes off, (PBS MediaShift, Dec. 15, 2011).
Augmented Reality and Real Estate
Augmented reality and real estate, (GeekEstate, Sept. 17, 2012).
Augmented reality apps are the latest landmark innovation for brokerages, (The Real Deal, Mar. 19, 2012).
HomeSpotter--Augmented reality apps in real estate--MobileRealtyApps.com, (YouTube, Nov. 13, 2011).
Augmented reality & real estate, (Flaretag, Aug. 16, 2011).
The Argon browser will enable more augmented reality real estate apps, (Rebliss.com, Mar. 1, 2011).
Will augmented reality leap-frog the QR code?, (BarcodePublicity.com, Jan. 31, 2011).
eBooks & Other Resources
The following eBooks and digital audiobooks are available to NAR members:
Advertising 2.0 (Kindle, Adobe eReader)
The Complete Idiot's Guide to iPad and iPhone App Development (Kindle, Adobe eReader)
Wireless Mobility (Adobe eReader)
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