Powered by Google

Search form

Field Guide to Vacation, Resort, and Second Homes

(Updated April 2014)

In 2013, the share of buyers who purchased a primary residence rose from 65% to 67%. The share of vacation home buyers rose slightly, to an overall share of 13%. The share of investment buyers declined slightly from 24% to 20%. Buyers of primary residences usually purchase homes because of their wish to be a home owner or as the result of a job relocation, buyers of vacation and investment homes are motivated by other factors. Eighty-seven percent of vacation home buyers plan to use their property for vacations or as a family retreat, 31% intent on converting their vacation home to their primary residence in the future, and 28% bought to diversify their investments and because it was a good investment opportunity. Here you will find information on the activity in the vacation/second home market as well as tips on working with the vacation/second home buyer. You'll also uncover a variety of resources available from the National Association in addition to updates on the RSPS certification. (K. Bartlett Walsh, Quality Assurance Coordinator)


Buyer Motivation and Expectations: Vacation Properties vs. Investment Properties

To use for vacations or as a family retreat

  • Vacation Properties - 87%
  • Investment Properties - 29%

To use as a principal residence in the future

  • Vacation Properties - 31%
  • Investment Properties - 9%

To diversify investments/good investment opportunity

  • Vacation Properties - 28%
  • Investment Properties - 34%

To rent to others

  • Vacation Properties - 23%
  • Investment Properties - 50%

For a family member, friend or relative

  • Vacation Properties - 22%
  • Investment Properties - 22%

Because the buyer had extra money to spend

  • Vacation Properties - 13%
  • Investment Properties - 8%

For the tax benefits

  • Vacation Properties - 13%
  • Investment Properties - 17%

Source: 2014 NAR Investment and Vacation Home Buyers Survey


Vacation/Second Home Market Activity

NAR Talking Points – How to Talk About the Second Home Market (National Association of REALTORS®, Apr. 2013).

America’s Best Retreats (Barron’s, Mar. 4, 2013). Q

Mansion – Sea Changes In the Caribbean – Navigating the ups and downs of the island market, where slashed prices and a vast stock of empty luxury condos are attracting vacation home buyers looking for deals (Wall Street Journal, Dec. 21, 2012). Q

Turning a One-Room Schoolhouse Into a Vacation Home:  the Changing Times (Kiplinger’s Personal Finance, June 2012). Q

Vacation Home Market (Realty Times, June 19, 2012).

Real Estate Outlook: Vacation Sales Surge (Realty Times, Apr. 9, 2012).

Home Sweet Second Home (American Agent & Broker, Mar. 2012). Q

U.S. News:  More Investors, Vacationers Snap up Homes (Wall Street Journal, Mar. 30, 2012). Q

Easy on the wallet and the earth, miniscule houses are winning fans, (CottageDigest, 2011).

Bed and Breakfast Inns being sold as vacation homes, (The New York Times, Feb. 24, 2011).

Market for vacation homes is on the rise, (Wall Street Journal, Jan. 10, 2011).  Q

Tax Rules for Second Homes, (Kiplinger.com, Sept. 2010).

The Shrinking Second Home - Real estate resorts pitch cabins, cottages as 'affordable housing' for the affluent, (Wall Street Journal, Aug. 11, 2010).  Q

Tax Deductions for Vacation Homes, (HouseLogic.com, Dec. 21, 2012).

"For lease" signs appear when homes don't sell, (St. Louis Business Journal, Jan. 30, 2009).

Economy posed to motivate second homes owners to rent their vacation homes more frequently according to PhocusWright, (Reuters, Jan. 15, 2009).

Your second home—renting out—bright spot in a bad economy, (New York Times, Aug. 14, 2008).


Working With Vacation/Second Home Buyers

Vacation Home Buyers Face Financing Hurdles (REALTOR® Magazine Online, Feb. 15, 2013).

Steal This House! (Money, June 2012). Q

Vacation Home Buyers are Back (REALTOR® Magazine Online, June 18, 2012).

Vacation Home Buyers Stay Close to Home (REALTOR® Magazine Online, June 3, 2012).

Second Home Buyers Stay Close to Home (REALTOR® Magazine Online, May 3, 2012).

More Buyers See Opportunity in Vacation Homes (REALTOR® Magazine Online, Apr. 4, 2012).

Resort life blog, (National Association of REALTORS®, 2013).

U.S. Tax compliance requirements for nonresident aliens and their entities, (Tax Management International Journal, Mar. 11, 2011).  Q

Foreign buyers snatch up U.S. Property, (REALTOR® Magazine, Oct. 5, 2010).

Second homes:  the world can be your (fractional) oyster, (USA Today, Feb. 27, 2009).

Bargain hunters descend - cash in hand, (The Wall Street Journal, Feb. 25, 2009).  Q

Good time to buy a vacation home, (Realty Times, Jan. 22, 2009).


RSPS (Resort & Second-Home Property Specialist)

RSPS Certification (National Association of REALTORS®, 2013).

Find a RSPS Specialist (National Association of REALTORS®, 2013).

Resort Area and Second Home Specialty, (National Association of REALTORS®, 2013).

NAR Education Matrix—Resort and Second Home Markets, (National Association of REALTORS®, 2011).


eBooks & Other Resources

Books, Videos, Research Reports & More

The resources below are available for loan through Information Central. Up to three books, tapes, CDs and/or DVDs can be borrowed for 30 days from the Library for a nominal fee of $10. Call Information Central at 800-874-6500 for assistance.

Investing in a vacation home for pleasure and profit, (Mason, OH: Thomson South-Western, 2006). HD 1341 B69

How a second home can be your best investment, (New York, NY: McGraw-Hill, 2004). HD 1341 K28

REBAC roundtable 2004, volume II, resort, vacation and second home markets, (Chicago, IL: Real Estate Buyer's Agent Council, Inc., 2004). CD016

Making money from a second home: a practical guide to buying and managing a property for long lets, holiday lets or university accommodation, (United Kingdom: HowTo Books, Ltd., 2004). HD 1341 P26

Field Guides & More

These field guides and other resources in the Virtual Library may also be of interest:

Field Guide to Listing & Selling Luxury Properties

Field Guide to Short-Term Rental Restrictions

InfoCentral Blog


Have an Idea for a New Field Guide?

Click here to send us your suggestions.

The inclusion of links on this field guide does not imply endorsement by the National Association of REALTORS®. NAR makes no representations about whether the content of any external sites which may be linked in this field guide complies with state or federal laws or regulations or with applicable NAR policies. These links are provided for your convenience only and you rely on them at your own risk.