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These housing and real estate story ideas are designed to help media generate content for news stories. Three timely topics, accompanied with background information and facts related to the real estate market, are featured each month. Realtor associations and members can also take these story ideas and create content for their local newspaper, magazines, newsletters, blogs and websites.

For more information or to arrange an interview with a Realtor, contact Maggie Kasperski at 202-383-1290 or mkasperski@realtors.org.

Social Networking…Realtor ® Style

February 1, 2012: 

Realtors® continue to use technology to keep in touch with their clients and build business. NAR’s Center for Realtor® Technology recently released a survey detailing just how Realtors® stay connected.

Affordable Housing

February 1, 2012: 

According to NAR’s latest metro price report, affordability conditions are improving in housing markets across the country. This trend is bolstered by softer existing-home prices coupled with record low interest rates.

Driving Public Policy Home

February 1, 2012: 

As the presidential primaries continue across the country, it’s important that homeownership remain part of the national dialogue.

HouseLogic.com Sweepstakes Underway

January 1, 2012: 

HouseLogic.com is launching a new sweepstakes for its readers with a chance to win a $100 Visa gift card.  From January 23 through February 19 visitors to HouseLogic will have the opportunity to leave a comment on a featured blog focusing on a do-it-yourself, water-saving bathroom makeover.

Rents on the Rise

January 1, 2012: 

Rents are rising across the country. NAR research shows rents have been rising  at a progressively stronger rate in recent years and projects they will rise another 3.5 percent in 2012. Vacancy rates have been trending down gradually and currently rest at 5 percent and that percentage is expected to fall even further in 2012 as demands for rent increase. Historically, 5 percent is seen as a “landlord’s market.”

Housing is Critical to Our Recovery

January 1, 2012: 

A recent Federal Reserve Board white paper, The U.S. Housing Market: Current Conditions and Policy Considerations, concluded that stabilizing and restoring the health of the housing market is critical to a broader economic recovery.

Commercially Speaking

May 1, 2011: 

NAR research shows the commercial real estate market continues to move closer toward recovery. This news comes soon after Realtors® reported seeing more movement in the commercial market during the second half of 2010.