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These housing and real estate story ideas are designed to help media generate content for news stories. Three timely topics, accompanied with background information and facts related to the real estate market, are featured each month. Realtor associations and members can also take these story ideas and create content for their local newspaper, magazines, newsletters, blogs and websites.

For more information or to arrange an interview with a Realtor, contact Leanne High at 202-383-1290 or lhigh@realtors.org.

Rising to New Heights

October 22, 2013: 

Next month an expected 22,000 Realtors® and guests will gather in San Francisco for the 2013 Realtors® Conference and Expo, Nov. 8-11. Joining them will be industry experts, lawmakers and federal agency officials who will engage in panel discussions and programs that focus on real estate issues in the residential and commercial markets.

Life Before Real Estate

October 22, 2013: 

Despite their extensive knowledge of the real estate transaction, many Realtor® professionals didn’t start out in the real estate industry.

Making the Sacrifice

October 22, 2013: 

Purchasing a home is an investment in a buyer’s future and is likely the biggest financial investment he or she will make in a lifetime. To achieve homeownership, buyers are often willing to make compromises or sacrifices to help make their home buying dreams come true.

The Business of Real Estate

October 1, 2013: 

Optimism is abundant among real estate firms across the country, according to the NAR 2013 Profile of Real Estate Firms, which found that 69 percent of all firms expect profitability to grow over the coming year.

Rising Rents, Shrinking Space

October 1, 2013: 

There may be less commercial rental space available in the coming year and renters should expect to pay more for apartments.

Green Features Add Value

October 1, 2013: 

Going green has proven to be more than a trend; many people seek out this way of living.

Go Green, Save Green

August 22, 2013: 

Saving energy, or “going green,” continues to be very important to homeowners. NAR research has consistently shown a considerable and growing market for energy-efficient buildings, and many of today’s consumers want more efficient and eco-friendly homes.

There’s Something About Homeownership

August 22, 2013: 

The American Dream of homeownership is alive and well, according to a majority of renters surveyed for the NAR 2013 National Housing Pulse Survey.

Something for Everyone

August 22, 2013: 

Current trends in the real estate market show rising home prices, yet affordability remains strong.

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