Adding a Web Feed to Your Web Site
One way to provide updated content for your Web site, and to keep your pages fresh for both your audience and search engines, is to provide Web feed links on your pages.
Putting Web feed links on your Web site allows headlines and summary content sourced from other sites or blogs to be displayed on your static Web pages.
When the source Web site or blog content is updated, your static pages are also updated, giving them dynamic characteristics that search engines find attractive.
If your site is RSS equipped, you may add an NAR feed to your site and receive the latest real estate industry news, on any number of topics, updated daily and automatically. REALTOR.org uses a service called Feedburner to distribute Web feeds. Feedburner employs BuzzBoost, a simple publicity service, to allow cross-promotion of feed content — be it a blog, podcast or news feed — any place where HTML can be displayed. BuzzBoost is FeedBurner’s answer to RSS-to-HTML transformation, and it's pretty simple. NAR offers more than 15 feeds. If you'd like to add an NAR feed to your site, please contact us and specify which feed/s you are interested in and we'll supply the code for each. You can also find out more about BuzzBoost.

