Field Guide to Podcasting
(Updated July 2008)
A podcast, derived from a combination of the terms iPod and broadcasting, is an audio or video file that users can subscribe to through an RSS feed. While you’ve all been able to download these files to the desktop for years, what makes podcasting unique is that you are no longer tethered to the computer to listen to it. You can download a file to your iPod or MP3 player, carry the file with you, and listen to it when and where you’d like. Find out how REALTORS® are using this new technology to market their services to customers. (Karen Swanson, Information Specialist)
Contents:
Podcasting Basics | Real Estate Applications | Books, eBooks & Other Resources
Podcasting in Plain English, (CommonCraft.com, Apr. 22, 2008).
Basics / 101 What You Need to Know, (About.com, 2008).
How to Create Your Own Podcast - A Step-by-Step Tutorial, (About.com, 2008).
Podcasting: Believe The Hype, (PCMag.com, Feb. 21, 2007).
What does it cost to create an audio podcast?, (T + D, Jan. 2007). Q
Podcasting Grows Up, (Adweek, May 22, 2006). Q
Simple best practices for great podcasts, (B to B, Apr. 3, 2006). Q
Podcasts: New Twist on Net Audio, (Wired News, Oct. 8, 2004).
Real Estate Applications
Podcasts and Potential Profits, (Florida Association of REALTORS®, 2008).
Do-it-yourself Video Property Podcasts, (Florida Association of REALTORS®, Jan. 2008).
Four reasons why every REALTOR® needs to video podcast, (ZDNet.com, Feb. 19, 2007).
Video Podcasts: Show off the House and Yourself, (REALTOR® Magazine Online, Nov. 1, 2006).
The Power of Podcasting (PART II), (Realty Times, Aug. 18, 2006).
Ask Mr. Internet: Podcasts at Work, (REALTOR® Magazine Online, Aug. 1, 2006).
Podcasting for Fun and Profit, (Realty Times, Jun. 28, 2006).
The Power of Podcasting, (Realty Times, Jun 21, 2006).
Ask Mr. Internet: Tap the Power of Podcasting, (REALTOR® Magazine Online, Jun. 1, 2006).
Podcasting, (National Association of REALTORS®, Technology Report, Feb. 2006).
Podcasting’s Impact on Real Estate, (REALTOR® Magazine Online, Feb. 1, 2006).
Text Messaging, Podcasting as Listing Tools, (REALTOR® Magazine Online, Nov. 1, 2005).
Podcasting – Take Your Association to the Next Level of Technology, (National Association of REALTORS®, Reprinted Forum Magazine article, Apr. 2, 2006).
Podcasts help businesses expand reach, (The Murfreesboro Post, n.d.).
Books, eBooks & Other Resources
eBooks.realtor.org
The following ebooks and digital audiobooks are available to NAR members:
How to do Everything with Podcasting (Adobe eReader)
Podcasting for Dummies® (Adobe eReader)
Podcasting: Do-It-Yourself Guide (Adobe eReader)
Podcasting (Overdrive Digital Audiobook)
Books, Videos, Research Reports & More
The resources below are available for loan through Information Central. Up to three books, tapes, CDs and/or DVDs can be borrowed for 30 days from the Library for a nominal fee of $10. Call Information Central at 800.874.6500 for assistance.
Hands-On Guide to Video Blogging & Podcasting, (New York, NY: Focal Press, 2006). HF 5548 F33
Podcast Solutions: The Complete Guide to Podcasting, (Berkeley, CA: Apress, 2005). HF 5548.5 G46
Podcasting Hacks: Tips & Tools for Blogging Out Loud, (Sebastopol, CA: O'Reilly Media, Inc., 2005). HF 5548.5 H47p
Field Guides & More
These Field Guides and other resources in the Virtual Library may also be of interest:
Field Guide to Marketing with Blogs
Field Guide to Effective Online Marketing
Field Guide to Social Networking for REALTORS®
>> Have an idea for a new Field Guide? Click here to send us your suggestions!
The inclusion of links on this Field Guide does not imply endorsement by the National Association of REALTORS®. NAR makes no representations about whether the content of any external sites which may be linked to this Field Guide complies with state or federal laws or regulations or with applicable NAR policies. These links are provided for your convenience only and you rely on them at your own risk.
