Field Guide to Buyer Brokerage
(Updated August 2008)
An ever growing number of real estate professionals are realizing the benefits of representing buyers in the real estate transaction. In fact, studies show that buyers agents are more effective at reducing search time for their clients than the traditional seller agents or non-agent facilitators. The information presented here can help you decipher whether buyer brokerage is a good fit for you and how you can take advantage of this expanding market. (A. Siudzinski, Information Specialist)
Contents:
Buyer Brokerage Basics | Common Questions About Buyer Brokerage | Legal Issues | Books, eBooks & Other Resources
Agent Benefits from Buyer Brokerage
Buyer loyalty
Greater motivation to show more houses
Ethical peace of mind
One more service to offer customers
Source: Buyer agency: your competitive edge in real estate, (Chicago, IL: Real Estate Education Co., 1997). HF 5438 L99 Ed. 3
Buyer Broker Basics 
Ask Realty Times, (Realty Times, July 18, 2008).
Buyer agency in the information age, (Wisconsin Real Estate Magazine, Aug. 2006).
Real Estate Buyer's Agents Council
Contract terms for buyer's representatives, (REALTOR® Magazine, Working with Buyers Toolkit).
Focus on buyer representation: full steam ahead, (REALTOR® Magazine, Nov. 2005).
A new contract for home buyers; agreements created to keep consumers from switching agents grow more popular, (Wall Street Journal, Dec. 2, 2004). Q
Common Questions About Buyer Brokerage
The buyer agency relationship: who really works for whom?, (ActiveRain, July 27, 2008).
Is now the time to try buyer's agency?, (Realty Times, Feb. 22, 2006).
May buyer's rep contact the seller?, (REALTOR® Magazine, Sept. 2001).
Who works harder: the buyer's agent or the seller's agent?, (Realty Times, Aug. 24, 1998).
Legal Issues
Getting paid as the buyer's agent: who, when and how?, (Wisconsin Real Estate Magazine, Feb. 2, 2008).
Buyer's lawsuit against buyer's representative proceeds, (National Association of REALTORS® Magazine, Letter of the Law, July 2006).
Buyer's Representative has No General Duty to Protect Client from Emotional Distress in Oregon, ( National Association of REALTORS®, Letter of the Law, 2003).
eBooks & Other Resources
Books, Videos, Research Reports & More
The resources below are available for loan through Information Central. Up to three books, tapes, CDs and/or DVDs can be borrowed for 30 days from the Library for a nominal fee of $10. Call Information Central at 800.874.6500 for assistance.
Success as a real estate agent for dummies, (Adobe eReader).
REBAC Roundtable 2007, Volume I: technology time, buyer's agency in the changing market, (Chicago, IL: Real Estate Buyer's Agents Council, 2007). CD 036
Negotiation in buyer brokerage, (Chicago, IL: Real Estate Buyer's Agents Council, 2001). CT 021
Buyer agency: your competitive edge in real estate, (Chicago, IL: Real Estate Education Co., 1997). HF 5438 L99 Ed. 3
Field Guides & More
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Field Guide to Agency Disclosure
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