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HouseLogic Poll Finds Voters Driven by Jobs, Housing in 2012 Election

Media Contact: Stephanie Singer

WASHINGTON (December 9, 2011) - A recent survey by Houselogic.com, the consumer website from the National Association of Realtors®, finds that jobs and the housing market will be two of the most important issues for voters in the 2012 election. Nearly one-third of respondents said housing will be the top issue on their mind when they head to the polls next November.

“We need to keep housing first on the nation’s public policy agenda, because housing and home ownership issues affect all Americans,” said NAR President Moe Veissi, Veissi, broker-owner of Veissi & Associates Inc., in Miami. “The results of this survey show that many Americans understand that.”

Respondents were asked “What issue area will have the greatest impact on your vote in 2012?” National security, healthcare, and energy/environment trailed housing and unemployment by wide margins:

  • Jobs/unemployment – 54 percent
  • Housing – 27 percent
  • National security – 8 percent
  • Healthcare – 4 percent
  • Energy/Environment – 2 percent
  • Other – 4 percent

With unemployment still high, it is easy to see why so many Americans are concerned about the job market. However, employment and the housing market are inextricably linked because economic growth and job creation cannot occur without a housing recovery.

Housing accounts for more than 15 percent of the U.S. Gross Domestic Product – it’s a key driver of the national economy. Home sales generate jobs. NAR estimates that for every two homes sold, one job is created. New spending on homebuilding products, furniture, and other residential investments also have a significant economic impact.

Some recent indicators show that the economy might be starting to rebound, with pending home sales rising strongly in October, according to NAR’s Pending Home Sales Index. However, any changes to current programs or incentives must not jeopardize a housing and economic recovery. Unemployment, consumer confidence and consumer spending will not rebound until a number of issues are addressed.

“NAR actively advocates public policies that promote responsible, sustainable homeownership, which will in turn support overall economic recovery,” said Veissi. “We want to ensure affordable, accessible financing; support tax policies that encourage homeownership; and help more people stay in their homes or avoid foreclosure through streamlined short sales.”

This HouseLogic survey shows Americans understand that a housing recovery is essential to the nation’s economic recovery, and many of those housing-related issues will be on the minds of voters in 2012.

HouseLogic is a free source of information and tools for homeowners from the National Association of Realtors® that helps homeowners make smart decisions and take responsible actions to maintain, protect and enhance the value of their home. HouseLogic helps homeowners plan and organize their home projects and provides timely articles and news; home improvement advice and how-to’s; and information about taxes, home finances and insurance. For more information on official contest rules and tips on how to make smart decisions and take responsible actions to maintain, protect and enhance the value of your home, visit www.houselogic.com.

The National Association of Realtors®, “The Voice for Real Estate,” is America’s largest trade association, representing 1.1 million members involved in all aspects of the residential and commercial real estate industries.

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Information about NAR is available at www.realtor.org. This and other news releases are posted in the News Media section.

REALTOR® is a registered collective membership mark which may be used only by real estate professionals who are members of the NATIONAL ASSOCIATION OF REALTORS® and subscribe to its strict Code of Ethics. Not all real estate agents are REALTORS®. All REALTORS® are members of NAR.