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NAR Offers New Pricing Strategies Certification, Launches Center for REALTOR® Development

Media Contact: Jane Dollinger / 202-383-1042 / Email

WASHINGTON (January 14, 2016) — To capitalize on growing demand for expert property assessment and increased interest in online learning courses, the National Association of Realtors®  is now offering a Pricing Strategies Advisor certification available entirely online through the new Center for Realtor® Development.

The Pricing Strategy Advisor certification combines a course and webinars to enhance Realtors®' skills in pricing properties, working with appraisers, and understanding, finding and making adjustments to comparable properties.  The course is designed for Realtors® of all experience levels and those who work with either buyers or sellers.

"The market demands accurate property value assessments, so NAR is excited to provide Realtors® with enhanced tools, education and expertise to determine the most accurate value for a home and give their clients a leg up when buying or selling," said NAR President Tom Salomone, broker-owner of Real Estate II Inc. in Coral Springs, Florida. "Realtors® have extremely demanding work schedules, so it is also incredibly important for NAR's certification courses be flexible and accommodating to their busy lifestyles; as with all of the nearly 100 courses offered through the Center for Realtor® Development, the PSA certification can be completed entirely online and at a pace and schedule set by the Realtor®." 

The certification's release coincides with the launch of a new online platform called the Center for Realtor® Development, www.onlinelearning.realtor. The distinct online platform of activities is devoted to lifelong learning, career advancement and specialized credentials. The site serves as the course portal for 13 of NAR's certifications and designations. The educational offerings on the site provide Realtors® with the expertise they need to build their businesses, better serve clients and differentiate themselves in a competitive marketplace.

Realtors® can learn more about the requirements to earn the PSA certification at pricingstrategyadvisor.org/.

Throughout this year, the Center for Realtor® Development will continue to roll out additional, high-quality coursework and products while also embracing contemporary, innovative media formats, including the launch of a new Realtor® Code of Ethics experience, where users can take interactive quizzes and gain access to new written and video content. A new one-day course, Working with Investors/Becoming an Investor, will also soon be offered, which will provide tips and advice for buying real estate investment properties.

The National Association of Realtors®, "The Voice for Real Estate," is America's largest trade association, representing more than 1.1 million members involved in all aspects of the residential and commercial real estate industries.

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