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Real Estate Story Ideas

These housing and real estate story ideas are designed to help media generate content for news stories. Three timely topics, accompanied with background information and facts related to the real estate market, are featured each month. REALTOR® associations and members can also take these story ideas and create content for their local newspaper, magazines, newsletters, blogs and websites.

For more information or to arrange an interview with a REALTOR®, contact Maggie Kasperski at 202-383-1290 or mkasperski@realtors.org.

March 22, 2013
From coast to coast, the largest open house weekend in the country will take place Saturday and Sunday, April 20-21, 2013. The 2013 Realtors® Nationwide Open House event will bring buyers and sellers together, and is an opportunity for Realtors® to engage consumers about the benefits of homeownership and issues affecting their community. Residents will get the chance to meet their neighbors and learn a little more about their neighborhood and the housing opportunities available to them.
March 22, 2013
As we draw nearer to the April 15th tax deadline, home owners can visit Houselogic.com for great resources on all things tax related. “A Home Owner’s Guide to Taxes” will answer questions like;Will you get audited if you take the home office deduction? What home improvement-related records should home owners keep? How do you tell the difference between a capital improvement and a repair?
March 22, 2013
For the first time since 2007, the National Association of Realtors® released its Home Features Survey, that examines the features buyers prefer in the homes they purchase.
February 21, 2013
Owning a home can really pay off at tax time. But despite all the preparation to meet the April 15 filing deadline, mistakes can still happen.
February 21, 2013
A peek into NAR’s 2012 Home Buyer and Seller Profile gives insight into what motivates home buyers to become home owners.
February 21, 2013
Prices are rising but homeownership is still historically affordable. The recently released NAR Metropolitan Median Area Prices and Affordability Report on the fourth quarter of 2012 showed a growing number of metro areas with higher median home prices.
January 22, 2013
More people than ever are using the Internet to search for their next home. A joint study from NAR and Google revealed that real estate-related Google searches grew 253 percent over the past four years.
January 22, 2013
More and more renters aspire to become homeowners, according to a recent survey. According to survey results, nearly 60 percent of current renters plan to purchase a home in the next two years.
January 22, 2013
On January 1 both the Senate and House passed legislation to avert the “fiscal cliff.” The bill was signed into law by President Barack Obama on January 2. Read more about the real estate-related provisions in the bill.
December 20, 2012
When it comes finding a home, location continues to be the most influential factor. According to NAR’s 2012 Profile of Home Buyers and Sellers, 61 percent of recent home buyers reported quality of the neighborhood as the most important consideration in their home search.
December 20, 2012
Selling a home is no easy process. There are over 20 steps involved from beginning to end, and successfully accomplishing each step requires not just expertise but also time.
December 20, 2012
According to recently released government data from the Home Mortgage Disclosure Act, credit continues to be overly stringent. Although buyers’ incomes have increased since 2004, the loan-to income ratio has declined.

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