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Public Awareness Campaign: Code of Ethics
Code All REALTORS® must complete training in and commit to a professional code of ethics. The REALTOR® Code of Ethics is a point of pride and distinction. Now the Public Awareness Campaign explains to consumers just how important the Code of Ethics is to them.

The advertising materials, "Someone You Can Trust," emphasize the honesty and integrity that REALTORS® bring to each and every transaction. In addition, the radio and TV spots educate consumers about the quadrennial code of ethics training that every REALTOR® must complete.

Additional materials have been created to help REALTORS® distinguish themselves from other real estate licensees and educate their own clients and customers about how the REALTOR® Code of Ethics benefits consumers.

Preview Advertising Materials
For Associations
These ads are available for local and state associations to customize.
Code of Ethics Print Ad
Code of Ethics Billboard
Code of Ethics Bus Shelter
Code of Ethics Poster

If you are viewing a file, please wait up to 10 seconds after clicking "View" for the video to begin.
Title Cable/DSL T1
Code of Ethics / TVViewDownload16 min.8 min.
Code of Ethics / RadioListenDownload10 sec.5 sec.

For REALTORS®
Code of Ethics Web Banners
Code of Ethics Pledge of Performance for Listing Presentations or Handouts(PDF, 555 KB)
Spanish-Language Code of Ethics Pledge of Performance for Listing Presentations or Handouts (PDF, 497 KB)
Code of Ethics Consumer Benefits

Customize Materials
The online ad generator allows local and state associations to customize standard-size print and outdoor ads by adding information such as the association’s name, phone number, and Web site address. You will be able to preview your customized ad online. After you approve the preview, you can then generate a high-resolution PDF suitable for insertion into a publication. Due to large file sizes for bus shelters and billboards, you will be contacted to make arrangements for delivery of high-resolution artwork for these outdoor layouts after you submit your customizable information.

As established by the campaign guidelines, INDIVIDUAL MEMBERS CANNOT CUSTOMIZE PUBLIC AWARENESS CAMPAIGN MATERIALS TO PLACE AS ADVERTISING.

Order Materials
If your publication needs print ads in sizes other than 11 X 17, 8.5 X 11, 10.75 X 8.25, 5.375 X 8.25, 5.375 X 4.125 or 4.25 X 5.5, you can request other customized sizes for a fee.

If you would like to customize the radio or television ads, use this order form.


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