NAR: Public Advocacy Campaign: Local Campaign Planning

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Home > News Media > Public Advocacy Campaign > Local Campaign Planning

Public Advocacy Campaign: Local Campaign Planning

NAR encourages local and state associations to coordinate advertising and outreach efforts with the national Public Awareness Campaign, to reinforce messages about the value of REALTORSŽ and help strengthen the REALTORŽ brand.

In this section, local and state associations can:

Learn about optimal local media strategies
Determine the ideal mix of local television and radio for your budget
Access local planning services offered through the Public Awareness Campaign
Consider using newspapers and magazines to reach selected audiences

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