Reinforcing the Value of Real Estate
The newest radio spot, "Moving Pictures," is airing on stations across the country as part of the national media buy.
Additional radio spots are available for local and state associations to customize and use in their local markets. The Moving Pictures Spanish spot follows the current campaign and can be used with Spanish-speaking audiences. Future Generations alerts consumers to potential threats to homeownership and assures them that REALTORS® are focused on protecting homeownership for future generations; What Matters Most focuses on the benefits of home ownership; the Code of Ethics spots persuade consumers of the value that REALTORS® bring to buyers, sellers and investors; and Commercial explains the benefits of working with a REALTOR® who specializes in commercial real estate.
Preview Current Radio Ads
All of the ads below are available for local and state associations to customize and use in their local markets.
If you represent a state and local REALTOR® association and would like to customize these radio ads, visit the ad generator.
If you would like to plan a local media outreach strategy using the radio ads, visit the Local Campaign Planning section of this site.
As established by the campaign guidelines, INDIVIDUAL MEMBERS CANNOT CUSTOMIZE PUBLIC AWARENESS CAMPAIGN MATERIALS TO PLACE AS ADVERTISING.
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