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Public Awareness Campaign: Radio
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| New Ads Highlight Extended and Expanded Tax Credit The Public Awareness Campaign radio ads aim to persuade consumers of the benefits of homeownership and the value that REALTORS® bring to the real estate transaction. Two new radio spots, "Dreams" and "More Attainable," reinforce messages about the extended and expanded home buyer tax credit that expires April 30, 2010, and urge consumers to contact a REALTOR® to help them realize their dreams of homeownership. Preview Current Radio Ads All of the ads below are available for local and state associations to customize and use in their local markets.
If you represent a state and local REALTOR® association and would like to customize these radio ads, visit the ad generator. If you would like to plan a local media outreach strategy using the radio ads, visit the Local Campaign Planning section of this site. As established by the campaign guidelines, INDIVIDUAL MEMBERS CANNOT CUSTOMIZE PUBLIC AWARENESS CAMPAIGN MATERIALS TO PLACE AS ADVERTISING. | | 
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