Reaching Consumers and Policymakers The newest campaign spot, "Moving Pictures," is running on network and cable outlets as part of the national media buy.
Additional TV ads are available for local and state associations to customize and place in their local markets. Future Generations alerts consumers to potential threats to homeownership and assures them that REALTORS® are focused on protecting homeownership for future generations; What Matters Most focuses on the benefits of home ownership; Code of Ethics persuades consumers of the value that REALTORS® bring to buyers, sellers and investors; and Commercial explains the benefits of working with a REALTOR® who specializes in commercial real estate.
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