Surround Sound at Work: Advertising

Advertising that Hits the Spot

Check out some of the latest examples of positive messages being promoted in advertising by REALTOR® Associations and real estate firms:

Featured Realogy Ads (2008)

"Waiting is for the Birds -- Start Building Your Nest Egg Now"
This full-page ad, which ran in USA Today in mid-February talks about the great interest rates available on home loans now, as well as the benefits of the economic stimulus package for home buyers.
Download the ad (PDF: 1.7MB)

"Think You Can't Get a Home Loan?
Well, Think Again. You May be Pleasantly Surprised"
This full-page ad, which ran in USA Today in mid-February discusses the variety of attractive options now available in mortgage financing. It also sites NAR's Housing Affordability Index.
Download the ad (PDF: 291KB)

"Now the Joneses Will Have to Keep Up With You -- Timing is Everything"
This full-page ad, which ran in USA Today in mid-February, discusses the increased buyer power available to consumers in the housing market today. It also talks about the great selection of homes for sale and the variety of mortgage options.
Download the ad (PDF: 303KB)

Create Your Own Ads Using NAR's Public Awareness Campaign Ad Generator

NAR’s multi-million dollar national advertising campaign includes a tool that allows you to create your own print ads with a local message about your market. Go directly to the ad generator tool.

Also, check out a PowerPoint Presentation (MS PowerPoint: 4.32MB) that outlines how this national advertising campaign dovetails with Surround Sound and how you can take advantage of beautifully designed ads in your market.