launch search

Shop Sale Member Products
Sale Member Products

Shop MVP Products
MVP Products

Shop by Interest
Association Resources
Brokerage Resources
Commercial & Investment
Diversity & Fair Housing
Home Buying/Selling
Legal Issues
Property Disclosure
Sales & Marketing
Social Media

Shop by Product
Online Courses & Products
Research Reports

View All Products

Print on Demand

Product Description

New and updated edition now available!

Real Estate Advertising Made Easy is a complete marketing tool for anyone involved in real estate. For the real estate professional, the mix and match format to ad writing provides an effective advertisement either for a classified ad or a 'spec' sheet. In addition, the sales strategies, checklists and action plans will assist in career planning to the professional continually honing their skills level. Originally published in 1984, the new Seventh Edition provides thousands of mix and match ad combinations to increase your real estate business!

Lear how to:
Attract Attention
Arouse Interest
Create Desire
Call for Action

About the Authors:
Mary Ellen Randall, a former teacher, has applied her graduate work in marketing communications to the real estate industry since 1980. She has served as the Public Relations/Advertising Manager to one of the largest real estate boards in New York State. She has won numerous advertising and public relations awards, most recently for newspaper image advertising. Mary Ellen has presented workshops to real estate agents on a variety of topics, including personal promotion, effective advertising and public relations techniques.

Jamie M. Edwards, B.A., CRB, CMR, is a noted presenter, past president of the Ontario Real Estate Association, and Broker/Owner of an independent Ontario real estate firm. He has conducted numerous workshops and seminars throughout Canada, the United States, and in Europe. Jamie is noted frequently in the real estate press and electronic media, has consulted with a variety of U.S. and international organizations and is a frequent contributor to professional real estate and related industry magazines.

Back to Top
Print on Demand
Register for
Get member pricing on products, access to member-only information, and receive customized information via email by subscribing to the NAR Weekly Newsletter.
Register Now
REALTOR Benefits® Program
Read about discounted products and services from REALTOR® Benefits Partners.
Learn More

Print Format