Market Snapshot

Market Snapshot is an agent-generated report that allows REALTORS® to automatically create and send real-time MLS market updates and trend analysis to customers. Market Snapshot was developed as a Top Producer® product, and its reach was extended with its launch on March 12, 2007 on REALTOR.com® as a free upgrade to all current Featured CMA customers. It is also available as a stand-alone product subscription.

Additional Details and New Features
Market Snapshot can be easily integrated into the member's personal marketing by directly inviting consumers to subscribe to the Market Snapshot service or by simply incorporating this opportunity into their individual Web site.

Market Snapshot utilizes Top Producer's® MLS data access agreements, secured independently from REALTOR.com®. Market Snapshot is not available for all zip codes as some MLSs are not Internet-based or may not have an agreement with Top Producer® to provide this service, but is available to 79 percent of REALTORS® based on agent memberships in the MLSs.

Market Snapshots are generated and distributed with no ongoing effort required by the REALTOR®, allowing the agent to cost-effectively deliver these reports to consumers (past clients and prospects).

Benefits
Market Snapshot guarantees the most up-to-the-minute neighborhood property information, detailing MLS active listings, sold inventory, and days on market counts.

The key benefit of Market Snapshot is the added value of real-time data combined with agent branding that repeatedly messages to the consumer that such a valuable report can only come from a REALTOR®, acknowledging and reinforcing the local market expertise of REALTORS®.

Frequently Asked Questions about the Market Snapshot (PDF: 262KB)