Association Management and Professional Development

Resources to help AEs encourage the growth and success of our members and increase the goodwill of the REALTOR® brand.

2012 AE Institute
The AE Institute is the premier professional development opportunity for REALTOR® association executives. The 2012 AE Institute will be held March 16-20, 2012, at the Galt House in Louisville, Kentucky.
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2012 Leadership Summit for 2013 Leadership
REALTOR® association executives are invited to join the 2012 National Association of REALTORS® President Elect Gary Thomas, their association management peers and association Presidents-Elect for an informational program in Chicago August 20-21, 2012.
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Answer Book and AE Competencies
The Answer Book is available at no cost and covers 28 areas of REALTOR® association management and is the primary reference for the RCE exam and the self-study courses.
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Association Benefits from NAR Commercial at a Glance
A snapshot of all commercial real estate-related benefits and services available to associations
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Become a REBAC Course Provider Today!
Deliver top-notch real estate education opportunities to current and prospective members and earn an exceptional source of non-dues revenue. Over 30 courses are available through the REBAC delivery system, including ABR®, SRES®, NAR's Green Designation, CIPS, e-PRO®, SFR, BPOR, Resort, AHWD, and more.
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Download > (PDF: 4.27 MB)

CIE Solutions
Connect to ePropertyData (ePD) to review your Commercial Information Exchange needs and the services that ePD can offer your association.
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CCIM Education Promotion Tools
These online tools can be downloaded and used to promote any of CCIM's core education courses.
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CCIM Education Sponsorship Opportunities
Provide your members with the quality continuing commercial education they demand by scheduling your local CCIM program today.
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CCIM REALTOR® Membership and Application
CCIM now offers REALTOR® Associate Memberships.
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Commercial Services Accreditation
Showcase your commitment to commercial members in your association, and attract new members at the same time by demonstrating the level of service you offer in commercial real estate.
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Download > (PDF: 367 KB)

CommercialSource.com
This national commercial real estate marketplace, news and education platform, allows NAR members to post properties and receive exposure through Commercial.Realtor.com for free. REALTOR® associations can also provide a listings feed on behalf of their members at no charge.
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Employer-Assisted Housing Class
Your association can sponsor NAR’s EAH Class and unlock a new market for your members, as well as to help them address workforce housing issues in their communities.
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Download > (PDF: 310 KB)

Enhanced Custom Member Guide Messaging for 2011
The annual NAR Member Guide is now online and provides a quick reference view of member benefits from all three levels of the REALTOR® organization. We encourage you to upload and update, for no charge, your association’s custom messages, logo and events on an ongoing basis. Your content will be pushed, in real time, to both the online Member Guide and the companion iPhone/iPad apps. We have also made available materials to help you promote the Guide to your members.
Upload your association's benefits message, logo, and events >
Log in to the 2011 Member Guide >
Promote the 2011 Member Guide to members > 

E-Pro: Help Your Members Connect through Social Media
Offer a live e-PRO®: Day 1 course. Today’s consumers are beginning their home search online. Help your members learn how to connect with consumers online and earn a professional certification in the process by offering e-PRO®: Day 1 live in the classroom. And while your members learn about the latest in social media and technology, your association will earn non-dues revenue.
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Download > (PDF: 2.38 MB)

Host NAR’s Green Designation Courses Today
Did you know the green industry represented 25% of all new construction activity last year? All levels of government are offering incentives and changing building codes and policy to encourage homes with green features. Even in today’s economy, green is thriving. Educate your members on the future of the industry and show them the benefits of this crucial industry transformation. Learn more about the benefits of NAR’s Green Designation program and find out how your organization can join our team at GreenREsourceCouncil.org.
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Download > (PDF: 1.23 MB)

HouseLogic and REALTOR® Content Resource
Keep your members' consumer communications pipeline flowing in just 15 minutes a week! Share free articles via the REALTOR® Content Resource. Find out everything you need to know about HouseLogic and its members-only portal: the REALTOR® Content Resource.
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Download flyer > (PDF: 2.26 MB)

HR Connection – HR Services for AEs
Your one-stop shop for human resource consultation regarding: employee manuals, compensation, benefits, training and executive searches.
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Download > (PDF: 2.29 MB)

Internal News Service Marketplace Report
Delivered the first Friday of each month via e-mail to all AEs, this INS highlights:

  • New products and services offerings from NAR
  • REALTOR Benefits® updates to share with your members

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Internal News Service Report for Association Executives
Delivered each Wednesday via e-mail to all AEs, this INS highlights:

  • Important industry news
  • Recent court decisions
  • NAR policy updates
  • Reminders about upcoming events
  • Timely information to pass along to your members

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IREM® Benefits for Members of Commercial Services’ Accredited Boards
Providing your members with access to “gold standard” information, resources and other offerings focused on real estate management can help them expand their professional skills and enhance their income stream.
Download flyer > (PDF 179 KB)

Media Relations Resources
For the media spokesperson in your organization, NAR’s Media Team offers resources on a variety of important topics and issues in Real Estate.
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Download flyer > (PDF: 454 KB)

Public Advocacy Campaign Materials
The Public Advocacy Campaign will provides advertising materials and planning tools that state and local associations
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Download flyer > (PDF: 87 KB)

NATIONAL ASSOCIATION OF REALTORS® Leadership Academy
The NAR Leadership Academy identifies, inspires, and mentors emerging leaders from the local and state level for the NATIONAL ASSOCIATION OF REALTORS®.

The Leadership Academy is five session training and development program structured around NAR's national meetings. Each training session will build on developing institutional knowledge and leadership skills. The application process opens during NAR's Annual meeting and closes March 30, 2012. Get more information on the program dates and to see graduates > 

Additionally the Leadership Academy Blog (LAB) is NAR’s go-to resource for those who want to learn more about volunteer leadership and the Leadership Academy at the National Association of REALTORSThe purpose of the Leadership LAB is to highlight the leadership activities of member graduates and participants as well as the advisory board that provides direction to the Academy development. Find out who is involved in the Academy, what they are doing as REALTOR leaders and how they lead. Read more > 
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Download > (PDF: 243KB)

New AE Orientation
Meet key NAR staff and all of the programs, products, and services available to you from NAR in this two-day orientation.
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Download > (PDF: 398 MB)

REALTOR® Association Management Self-Study Courses
Self-study courses specifically designed to increase awareness and understanding of pertinent REALTOR® association management and policy issues.
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Download >  (PDF: 235 KB)

REALTOR® Association Models Online Planning Tool
An association's guide to self-evaluation and strategic planning.
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Download >  (PDF: 296 KB)

REALTOR® Benefits Program Association Marketing Materials Page
Be a key resource for your members by communicating the value that NAR's REALTOR Benefits® Program brings. This resource area provides find fliers, banner ads, brochures, and marketing copy to print, post on your website, or use in email.
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REALTOR® Ecommerce Network
NAR makes our online ecommerce network, Realtor Ecommerce Network, available to help our associations save paper, postage, time and money by allowing members to pay dues, MLS fees, and registration fees, online.
Download >  (PDF: 66.8 MB)

REALTOR® Leadership Program (RLP)
Become a better leader within your association by taking this new 3-part course, available at local and state associations and NAR meetings.
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Download > (PDF: 0.99 MB)

REALTOR® Association Executive Magazine
Published quarterly and mailed to all REALTOR® Association Executives, the official quarterly magazine for state and local association executives and MLS directors provides:

  • News from REALTOR associations and MLSs around the country
  • How-to information to help you run your association more effectively
  • Great tips and case studies of fellow AEs

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REALTORS® Excelling in Association Leadership (REAL) Self Study Course
Learn the basics of volunteer leadership with this no-cost, self-guided online course, now available through REALTOR® University!
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Download > (PDF: 189 KB)

REALTORS® Signature Series Speakers Bureau
This program provides excellent facilitators who can speak to members on a broad range of topics at REALTOR® Association negotiated discounted rates.
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RCE Designation
The RCE designation is designated specifically for REALTOR® association executives and signifies accomplishment, initiative, and commitment to the REALTOR® organization.
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Download > (PDF: 75.7 KB)

SRES: Help Your Members Tap into the Fastest Growing Market
Put on the Seniors Real Estate Specialist (SRES®) Designation Course today!
Boomers represent the largest and wealthiest group of home buyers and sellers in the country. Your members can improve their ability to tap the growing ranks of clients over the age of 50 by obtaining the SRES® designation. While your members learn about the 50+ market, your association will earn nondues revenue.
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Download > (PDF: 1.58 MB)

Training4RE.com
Help your members increase their opportunities by promoting your education offerings on training4RE.com. Developed exclusively for REBAC Course Providers, training4RE.com serves as the online resource for real estate professionals looking to earn a designation or certification offered by the National Association of REALTORS® and its affiliates.
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Download >  (PDF: 196 KB)

University of Chicago Certification Program
Professional development courses are available for association executives through the University of Chicago.
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Volunteer Leadership Guide
An overview of what local and state REALTOR® association volunteer leaders need to know to have a successful year in office.
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Download >  (PDF: 282 KB)