NAR Strategic Plan

Each year, the NATIONAL ASSOCIATION OF REALTORS® Strategic Planning Committee is charged with reviewing the values, mission, and strategic objectives that will guide the association over the next three to five years.

Because the real estate business is dynamic and competitive, the plan that drives our association must always be evolving and adapting to the changing environment. The current plan (approved in November 2007) is shorter and more succinct than previous plans. It contains a vision and five strategic initiatives with end results attached to each.

Download the complete plan below.

NAR Strategic Plan at a Glance

Vision

The NATIONAL ASSOCIATION OF REALTORS® is the business and public policy advocate for its members and the consumers they serve.

The Strategic Initiatives

  1. Strengthen the relationship between REALTORS® and consumers
  2. Be the most comprehensive source of real estate information
  3. Increase the professionalism of REALTORS®
  4. Position the REALTOR® as the most valuable provider of real estate services
  5. Strengthen the relationships between the REALTOR® Organization and REALTORS®

NAR Strategic Plan

Download the NAR Strategic Plan: Approved November 2007 (1.2MB PDF).

 




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