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OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF REALTORS®

For Brokers



Find success with tips from other brokers and real estate practitioners for keeping top performers happy, lowering your stress at the office, renegotiating your office lease, and much more.

Although New Year's Day has passed, it's not too late to resolve to improve your business. Here are a few ideas to help make 2010 your best year yet.

Contests that recognize top performers can motivate your sales force, but they can just as easily undermine camaraderie.

Jonathan Kauffmann doesn't accept the status quo. From his company's For Sale signs to its Web site, he's always looking for ways to serve customers better.

John Plocher has managed to stay on top of a shifting real estate market by diversifying his business.

Advances in technology and a tough economy have inspired brokers to pare their square footage. Learn more about how to maximize office space.

A veteran broker-owner stresses door-knocking and other back-to-basics tactics, while finding his acting career to be a bountiful source of leads.

Rather than cut your ad budget, think about how you can do a better job of targeting your message.

Social Media Balancing Act

Online social networks present some great opportunities to connect with consumers, but use them for appropriate communication and balance them with other media.



Top 100 Companies

How does your company’s performance measure up with the competition?



Franchise Report

Our latest affiliation survey lets you compare options.





Begin recruiting efforts by defining your company culture and market position. Unless you have a good idea of your strengths and weaknesses, you could be trying to attract the wrong people.

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