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Daily Real Estate News | May 2, 2006 |
Martha Stewart-KB Houses Selling Well
Martha Stewart’s partnership with KB Home, one of the nation’s largest home builders, attracted 3,400 interested consumers during its opening weekend and sold out its first 100-home phase in Cary, N.C., within a week.
First-time home buyers Rob and Amy Joyce were among the buyers of the Katonah model in the mid-$200,000s. "Her designing style is impeccable. You just can't argue with that," says Rob Joyce, who designs home theater systems for a living.
KB Home plans other communities in Atlanta; Charlotte, N.C.; Houston; Daytona Beach, Fla.; and Las Vegas, Nev. Closets in the Martha Stewart homes are spacious, especially in the larger models. Kitchens and pantries offer glass-front doors and high-showcase cubbies for collectibles or china.
Other designer-home builder duos are hoping on the bandwagon. Estridge Homes in Indianapolish has partnered with former supermodel Kathy Ireland.
Source: The Atlanta Journal-Constitution, Julie B. Hairston (05/02/06)
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