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February 2009 Table of Contents

REALTOR® Magazine: The business tool for real estate professionals.

Features

House & Home Issue

In today’s competitive market, sellers need every edge they can get. Our 14-page House & Home feature covers the style and design trends you need to know: 

 

Voices

President

Editor

Letters

 

Real Life

RESPA

HUD’s reforms to settlement rules are more practical than its earlier proposals. Here’s what you’ll soon see at the closing table.

 

Your NAR

  • FedEx has deals on services for REALTORS®
  • REALTOR® University offers online classes

 

Cool Tools

  • Business card scanner
  • On-the-go projector
  • Hands-free conferencing

 

Economy

Even with lower interest rates, major challenges still confront housing.

 

Market Pulse

See indexes of recent sales activity and projections for the next six months.

 

Ethics

Advertising another broker’s listings in print or online is OK, as long as there’s consent.

 

Law

Some 23 percent of consumers have mistakes on their credit report serious enough to hurt their chances of getting a loan. Here’s what they can do about it.

 

In Court

A court rules that when your broker doesn’t get paid, neither do you.

 

Technology

You don’t need to be a programmer to add useful widgets to your Web site.

 

For Brokers

Can’t-Miss Sales Meetings 

Design your sales meetings to educate and motivate associates.

 

Standouts: Brokering Bulk Sales

One sale at a time won’t cut it in South Florida, so a company is going all out to cultivate bulk buyers.

 

Solutions: Change or Go Under

A tough real estate market requires brokers to do business in new ways.

 

Commercial

Green Building Takes Root

The business benefits of going green are enough to convince commercial owners to jump on board.

 

Last Word

Sherre Hirsch: Acting With Grace

Change your approach to work during tough times, says rabbi and author Sherre Hirsch.

 

At the Web Site: REALTOR.org/realtormag

Sales Coach: Write Letters That Sell

Think letters aren’t important anymore? Think again. Whether they’re sent via e-mail or snail mail, well-written letters give buyers and sellers a compelling reason to do business with you.

 

Quiz: What Consumers Want

Find out how much you know about what home buyers and sellers want from their homes and their real estate practitioners. Use the results to tailor your services.

 

Video: A Greener Kitchen

From bamboo cabinetry to recycled-glass countertops, this cutting-edge kitchen shows just how fashionable earth-friendly products can be. We take you on a guided tour.

 

Buyer's Guide: Smarter Smartphones

They can’t do everything, but they come darn close. Today’s smart phones are digital cameras, Web browsers, and GPS devices. Oh, yeah, you can make calls on them, too.

 

New Blog! Styled, Staged & Sold

Want expert advice on how to get your listings in shape for showings? Visit our new blog for tips and trends on staging, remodeling, and all things green.

 

Handouts for Customers: Content for Your Web Site

Need helpful articles to distribute to buyers and sellers? Check out our collection of free handouts that cover topics ranging from credit scores to moving with pets.

 

Economic Updates: The Latest Market Conditions

When you want to know how economic forces are shaping the housing industry, there’s no one better than NAR Chief Economist Lawrence Yun to explain the facts.

 

Browse by Topic:

News & Commentary

Daily News/ Blogs/ Statistics

Sales & Marketing

Prospecting / Customer Handouts

Laws & Ethics

Court Cases / Ethics Q&A

Technology

Buyer’s Guides / New Tools

Home & Design

Architecture / Home Trends

For Brokers

Sales Meetings / Company Profiles

 

PLUS . . .

Article Archives

Reprints / Subscriptions

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