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March 2009 Table of Contents

REALTOR® Magazine: The business tool for real estate professionals.

Features

 

Video: Shadow a Master

Condo guru Chris Feurer takes you on as his apprentice in the debut of our Masters Series. 

 

Cover Story: Ratings Matter

Online social networks and ratings Web sites can spread your influence—and your reputation—farther and faster than ever.

 

Commercial: Marketing Your Listings in the Internet Age

Commercial listings are heading to the Web like never before. Also: Commercial news roundup. 

 

Real Life

 

The 11th-Hour Back-Out

The gap between pending and closed home sales is widening as buyers get cold feet or run into last-minute lending problems.

 

Economy 

Restrictive underwriting standards and high jumbo rates could prevent a housing recovery. Congress must take action.

 

Market Pulse

Indexes of recent sales activity and projections for the next six months.

 

Cool Tools

  • Floor plans made easy
  • A real estate board game
  • Box of move-in goodies

 

Home

Well-organized garage space can be that extra something that sells a home.

 

Technology

Turbocharge your smart phone or laptop with these low-cost software add-ons.

 

Selling

Listings for house swaps are skyrocketing. Here’s how you can get a piece of the action.

 

Your NAR

Second Century Ventures LLC is investing in businesses that can revolutionize the industry.

 

Ethics

Asking for a best offer doesn’t violate the Code.

 

In Court

Brokers aren’t generally liable for failing to give buyers information they already know.

 

For Brokers

 

Standouts: A Greener Vision

A Greener Vision  Broker-owner Kimberly Dotseth aims to leave every house she touches greener than when she found it.

 

Online Leads: Capture and Convert  

Online leads are easy to come by, but is your office handling them in the most effective way?

 

Solutions: Downsize With Dignity 

Showing courtesy and respect sends a broader message about the kind of operation you run.

 

Voices

 

Letter from the President

Letters from Readers

Publisher's Note

 

Success Story

 

Trusting Her Senses

Blind sales associate Linda Lifsey has turned her disability into an asset in forming deep connections with clients.

 

Commentary

 

Beating the Meltdown

Write downs and tax breaks for those who aren’t in default should be a part of the mortgage bailout. 

 

Law

 

New-Home Warranties

New-home warranties can give buyers legal recourse if construction is faulty. 

 

Last Word

 

Aging in the City

John P. Stewart is helping to reshape current thinking about how cities can meet the needs of elder citizens. 

 

At the Web Site: REALTOR.org/realtormag

 

Getting Through Tough Times 

There’s no need to sugarcoat it—today’s difficult economy presents very real business challenges. A REALTOR® Emeritus with 50 years of experience tells how he survived severe market downturns.

 

The Smart Way to Gossip 

Is there even such a thing? Real estate practitioners are often first to know what’s going on in the community. But you’ve got to be careful about what news you’re spreading and how.

 

Video: Masters Series Kickoff 

This is your chance to shadow a top-performing real estate agent for a day. In Part I of our new series, we take you along for the ride with Chicago condo king Chris Feurer.

 

GPS Buyer's Guide: Getting There Is Easy

Whether you’re still using that fold-out map or you’re ready to upgrade your old GPS to the latest model, you’ll find value in our shopping guide.

 

Architecture Coach: Victorian Charm

There are few housing styles that evoke such an emotional response from buyers. Learn little-known facts about Victorian architecture and find out why this old-fashioned style continues to be popular. 

 

Video: Business Tips from the Red Carpet 

Hear what the country’s up-and-coming real estate professionals have to say about social networking, must-have tech gadgets, their best day on the job, and more.

 

Our Blogs: Join the Conversation

Did you know REALTOR® magazine has four lively blogs, where you can find everything from book reviews to staging tips? Take a moment to visit our blogs and contribute your comments.