REALTOR® AE Advertising Policy

TERMS OF SALE

All ads must be paid in full at the time of space closing for the issue in which the ad will appear. After the first ad, advertisers may submit a credit application for credit approval. A commission of 15% of gross billing is allowed to recognized advertising agencies on space, color, and position charges.

TRADEMARK GUIDELINES

Whenever the collective marks of the National Association of REALTORS® are used, the terms must be fully capitalized and the registration symbol “®” used in connection with each term. REALTOR® should never be used interchangeably with the term “real estate broker,” “salesperson,” “agent,” or “professional.” Only use the term REALTOR® when referring to a member of the National Association of REALTORS®. Remember, the term REALTOR® does not denote a vocation. If you have any questions regarding the proper use of the membership marks, please contact the Advertising Sales Department at (800) 542-4835, or fax your advertising copy for our review to (312) 670-1537.