
The National Association of REALTORS®’ Internal News Service provides three different e-mail reports to NAR audiences on NAR activities, including legislative and regulatory updates, events, legal analysis, and late-breaking news.
2012 MARKETPLACE REPORT
This newsletter is e-mailed to association executives, association staff, and regional MLS executives, and contains updates on NAR products, services, events, education, and resources.
• Circulation: Approx. 1,975 association executives, MLSs, association senior staff, and subscribers
• Distribution: First Friday of every month
• Delivery rate: 99.6% average
• Open rate: 37.4% average
• Total click-through rate: 25.8% average
Source: e-Dialog, August-October 2010
2012 MARKETPLACE REPORT ADVERTISING RATES
Upper Banner Ad $414 net per issue
Lower Banner Ad $309 net per issue
2012 MARKETPLACE REPORT DELIVERY DATES
The Marketplace Report is delivered on the first Friday of every month. This schedule may be adjusted where necessary for federal holidays.
REALTOR® AE REPORT
The REALTOR® AE e-mail report is sent to association executives (AE’s), association staff, and regional MLS executives, and contains the latest news and information critical to REALTOR® associations.
• Circulation: Approx. 1,996 association executives, AEs, association senior staff, regional MLS association executives, and subscribers
• Distribution: Every Wednesday
• Delivery rate: 99.6% average
• Open rate: 43.8% average
• Total click-through rate: 37.3% average
Source: e-Dialog, August-October 2010
2012 REALTOR® AE REPORT ADVERTISING RATES
Upper Banner Ad $414 net per issue
Lower Banner Ad $309 net per issue
2012 REALTOR® AE REPORT DELIVERY DATES
The AE Report is delivered every Wednesday. This schedule may be adjusted where necessary for federal holidays.
2012 SPACE AND MATERIAL CLOSING DATES
Space and material are due via e-mail to jpowers@realtors.org no later than five business days prior to issue delivery date.
E-NEWSLETTER SPECIFICATIONS
Text Ad Specifications
Please provide 20-30 words of text with URL. REALTOR® Magazine Online recommends using the least amount of words possible for the maximum advertising impact.
Rail Ad Specifications (Maximum file size: 13K)
Format .GIF or .JPG; 1 pixel border required
Animation Recommended two loop maximum for optimal results.
Dimensions 120 pixels wide x 240 pixels high
URL Please provide the URL address to which you want the ad to link.
Text Please provide 20-30 words of text with URL for those who cannot receive HTML. REALTORMag.com recommends using the fewest amount of words possible for the maximum advertising impact.
REPORTS
Upon request, the number of impressions and click-throughs will be provided via e-mail to customers on a monthly basis and will be sent approximately ten days after deployment.