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Fifteen Benefits of
Working with a
Buyer’s Representative

  Advanced tip

Understanding Agency
  Broker tip

Contract Terms for Buyer’s Representatives
  
Qualifying the Buyer
  Advanced tip

How Well Do You Listen?
  Advanced tip

Who Are Today’s Buyers?   Advanced tip

Advanced: Psychographics
—Understanding
Buyer Motivation


Prospecting for Buyers

Working with
Internet-Empowered
Buyers


Servicing the Buyer
  Advanced tips

Closing the Deal
  Advanced tip

Due Diligence and Disclosure
  Advanced tip

Staying Safe While Showing Homes
  Broker tip

When to Call It Quits

Quiz: Buyer’s Representation

Bright Ideas: Working With Buyers

Code of Ethics: Working with Buyers

More Resources: Working with Buyers

Vendor Resources: Working with Buyers
  DUE DILIGENCE AND DISCLOSURE

For the Advanced Salesperson
Not Knowing What You Should Know

Even when you think you've exercised due diligence in obtaining information about a property and informing the buyer, you can still miss the mark. Marcie Roggow, ABR, author of Buyer Representation for the Real Estate Professional, (Prentice Hall College Division; $8.20) offers this cautionary note.

Q:What is imputed knowledge?

Roggow: Imputed knowledge is the legal term for the presumption that what one person in a company knows, everyone in the company knows. The concept applies in all states except those where designated agency is legal or where the theory of imputed knowledge has been nullified by statute. It’s an important factor in an agency relationship.

Q:How does imputed knowledge figure into a buyer agency relationship?

Roggow: Suppose you're acting as a buyer’s representative and you negotiate a sale with a cooperating brokerage. The seller comes down from the initial asking price, but the buyer rejects the counteroffer and the deal falls through. Unaware of your earlier negotiation, another buyer’s agent in the same company shows that property to a client and recommends an offer that’s higher than the seller's counteroffer to your client. The offer is accepted, but the buyers find out later that they could have purchased the property for substantially less.

The theory of imputed knowledge presumes that the second buyer’s agent had the same information as the first agent. In some cases, the courts might hold that the second agent didn’t fulfill the fiduciary duties of full disclosure and reasonable skill and care.

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Note: This information provides general legal information and should not be relied upon as legal guidance. Before acting, both the relevant laws and legal counsel should be consulted. This information should not be construed as specific legal advice nor as an opinion on particular facts, cases, or situations.
  Keep It Ethical
Regardless of whom you represent as an agent in the transaction, their interest must be paramount. Article 1