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  SALES MEETING TOOL KIT:
CONVERTING EXPIREDS

 


Introduction

Component 1: Facilitator Talking Points

Component 2: Agenda

Component 3: Handout 1: 7 Sure-Fire Ways to List Expireds

Component 4: Handout 2: A Expired Prospecting Plan

Component 5: Activity 1: Responding to Expireds' Objections

Component 6: Responding to Expireds' Objections Answer Sheet

Component 7: Handout 3: 10 Questions to Ask Expired Sellers

Component 8: Activity 2: Role Play—Expireds Up Close

Component 9: Activity 2: Role Play—Expireds Up Close—Discussion Directors

Component 10: Handout 4: 6 Warning Signals That an Expired Won’t Sell
  Activity 1
Component 5: Responding to Expireds' Objections

Read each objection to signing a listing contract and write in your most effective response in the blanks below.

Objection 1: I’ve wasted three months listing with a real estate salesperson who did nothing. I can do a better job myself.

Your most effective response:
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________


Objection 2: I need to save every cent that I can get from the sale to put toward my new house. I can’t afford to list it at the price you’re suggesting.

Your most effective response:
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________


Objection 3: What makes you different from the last salesperson I listed with?

Your most effective response:
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________


Objection 4: My last salesperson told me it was a waste of time to fix up the house, since whoever buys it would want to do their own decorating.

Your most effective response:
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________


Responding to Expireds' Objections Answer Sheet >