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Architecture Guide
Cost vs. Value Report
Good Neighbor Awards
Handouts for Customers
Top 100 Companies
Take a Quiz
30 under 30
Young Professionals
REALTOR® Emeritus |
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22 Great Customer Appreciation Events Everyone loves a great party, so provide a ready-made contact-building opportunity with an annual event. 1. Summer picnic or barbecue. 2. Holiday parties held either in your home or at a local restaurant or hall. 3. Golf outings. 4. Theater parties. 5. Sporting events such as baseball, basketball, and football games. 6. Afternoon or evening cruises on local rivers and lakes. 7. Fishing tournaments. 8. Movie nights at local theaters. A variation: In summer, rent out part of a local park or meadow, rent a screen and projector and invite customers to movies under the stars. 9. Ice skating and roller skating parties. If you’re near an indoor ice rink, stage the ice skating party in summer. 10. Circus parties. 11. A day at the zoo. 12. Croquet or badminton tournaments in local parks. 13. Ice cream social. 14. Apple-picking parties. 15. Excursions to museums and botanical gardens where you provide transportation, admission, and lunch. 16. Cooking demonstration at a local restaurant. 17. Wine tasting. 18. Block party. 19. Nature walk, followed by a picnic. 20. Retro dance party with a local band. Have an instructor show people how to dance. 21. Talent show-karaoke night. 22. Treasure hunt. TIP: Consider doing two events per year—one large one for families of past clients and another, smaller, more expensive one for your best referral sources and fellow sales associates. 6 Educational Seminars to Stay in Touch Educational seminars held either at your office or at a restaurant or hotel in your community allow you to stay in touch with past clients on a face-to-face basis while providing them with valuable information they can use. Consider holding: 1. Estate-planning seminars. 2. Investment seminars. 3. Refinancing seminars. 4. Home improvement classes. 5. Gardening classes. 6. Career day at local school. Tips for Painless Events > |
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