HOME | ABOUT US | CONTACT US
YOUR INTERACTIVE MAGAZINE
REALTOR.ORG/realtormag
.







Retaining Top Personnel
TRAINING

 

The Cost of Turnover

Orientation

Motivation

Coaching and Mentoring

Training

Goal Setting

Performance Assessment

Resignation and Termination

More Resources: Retaining Top Personnel

Code of Ethics: Retaining Top Personnel
  10 Training Topics for Unlicensed Staff

1. Basics of the real estate sales transaction—steps in the process, what contracts mean

2. REALTOR® Code of Ethics and state requirements for activities not permitted for non-licensees

3. Oral and written communications skills—telephone skills, client follow-up, handling disgruntled clients

4. Computer skills—using real estate-specific contact management programs, advanced word processing

5. Internet—updating the Web site, adding new listings to the MLS and other property sites

6. Marketing—designing and placing ads, taking and manipulating digital images, developing flyers and other promotions

7. E-mail—mass mailings, attachments, group mailings

8. Organizational skills—managing paperwork and filing efficiently, managing schedules

9. Event planning—setting up open houses, arranging client appreciation events

10. CMAs—researching data, preparing final reports and updates

Training for Managers >
   
 
 
 
 
 
 
 
 
 
 
 



Keep It Ethical
Remember that prospect solicitations should not be made to those prospects that have an exclusive agreement with another real estate associate. (Article 16, Standard of Practice 16-2)