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Consumer Outreach

Information about NAR's efforts to reach consumers about the importance of home ownership and other real estate issues.

July 14, 2014
NAR's latest campaign, "Real People," targets home buyers and sellers, ages 25-54; the ads are currently broadcasting across TV, digital, radio and mobile channels.
April 9, 2014
NAR and realtor.com® are preparing a joint media blitz calling attention to the power of the REALTOR® brand.
April 4, 2014
HouseLogic.comhas won the 2014 Internet Advertising Competition (IAC) “Best Real Estate Social Media Campaign Award.”
March 7, 2014
How to Talk About Consumer Outreach
March 5, 2014
Samples of digital ads for the Consumer Advertising Campaign.
January 8, 2014
The Consumer Financial Protection Bureau is launching an education campaign to help make home buyers and home owners more aware of new mortgage regulations coming in January.
December 18, 2013
State and local REALTOR® associations shared their consumer outreach programs and initiatives. Read best practices associated with these campaigns. 
November 8, 2013
How relevant is the number "30" in our culture? It turns out, a lot. The 30-year fixed rate mortgage is the most popular, sound, and enduring mortgage available. In fact, it is the cornerstone of mortgage financing in the United States.
August 13, 2013
Looking for quick stats and uplifting numbers to add to your social media or marketing campaign? Check out this great NAR resource.
August 6, 2013
Read NAR President Gary Thomas's statement on President Obama's Aug. 6 housing finance reform speech.


HouseLogic.com: Info for Homeowners

Visit HouseLogic.com for free information and tools about home improvement, maintenance, taxes, financing, and insurance—from the National Association of REALTORS®.

Consumer Advertising Campaign

NAR’s national advertising highlights the real estate issues that matter to REALTORS® and their clients.

Learn more about the latest campaign.

Radio Show: Real Estate Today

The Real Estate Today radio show is packed with experts, interviews, call-ins, field reports, and timely market conditions. Available on radio stations, satellite, and podcasts.