NAR in the News
The articles on this page are samples of media coverage related to the Power of 'R' messages.
(04/16/2015) In a move to further offer consumers a trusted, valued source for real estate on the Internet, and thereby strengthen the REALTOR brand, the National Association of REALTORS ' (NAR) top-level domain (TLD) .REALTOR will be available to local and state REALTOR associations as well as brokerages in the U.S. and Canada starting May 7. According to Bob Goldberg, NAR SVP of Marketing, Business Development and Member Benefits, brokers who sign up for the .REALTOR domain will be "pinged against the NRDS database, or the CREA database in Canada, to validate their identity and that they are a current member. A .REALTOR web address is an opportunity to tell consumers that if someone has a .REALTOR domain, they are a member in good standing who abides by the Code of Ethics of the NAR or CREA. Consumers over time will know that if they're on a .REALTOR domain, they're working with a REALTOR, a trusted real estate resource."
(04/15/2015) Several recent incidents, including the tragic death of Arkansas Realtor Beverly Carter, have reminded the real estate industry about the dangers they may face, and the importance of being properly protected and educated when showing houses to clients. Indeed, the National Association of Realtors suggests four phone apps that can help its members when they feel threatened. But is carrying a smartphone enough protection? And, what options are there outside of carrying a lethal weapon?
(04/10/2015) Buying a home in your 20s might seem like a long shot, but in fact, many 20-somethings can -- and do -- make the leap into homeownership. Millennials, defined as homebuyers up to age 34, made up the largest group of recent homebuyers at 32%, according to a recent survey by the National Association of Realtors
The Washington Business Journal
(04/06/2015) If baseball teams were ranked based on their hometown housing markets, then the closest opening day matchup Monday is the Mets and the Nats. The National Association of Realtors breaks down home prices and price gains in the 16 cities playing baseball today, and it says based on median home-price data, New York’s $390,000 median sales price is the closest to its opening day foe, the Washington Nationals, with a hometown median price of $372,800.
(04/03/2015) In many cities and neighborhoods around the country, it's a seller's market. The National Association of REALTORS officially declared there was a housing supply shortage and homes are starting to sell fast and for high prices. While it's great to be a seller in this market, it is tough to be a buyer. However, it doesn't mean there isn't a great house out there for you to purchase; it just means your buying strategies must change to reflect the current market.
Realty Biz News
(04/03/2015) It’s a good time to have a vacation real estate niche. Vacation home sales jumped to a record high in 2014, according to the National Association of Realtors 2015 Investment and Vacation Home Buyers Survey. Vacation home sales climbed to an estimated 1.13 million last year, the highest since NAR began its survey in 2003.
(04/02/2015) FICO, LexisNexis Risk Solutions and Equifax released the official details to the new pilot program that was first reported on Wednesday, potentially opening the door to help millions of borrowers secure financing for a home. The event, co-hosted by the National Association of Realtors, the Asian Real Estate Association of America and the National Association of Hispanic Real Estate Professionals, included two roundtable discussions and a keynote address from Secretary of Housing and Urban Development Julian Castro.
(03/28/2015) A good real estate agent can make or break a home search, especially if you're a young buyer. According to a new report by the National Association of Realtors, 90 percent of adults 34 and younger who bought a home in the 12-month period ending June 2014 used an agent. "They want someone who is going to help them through the process because they've never done this before," said Jessica Lautz, director of survey research and communications at the association. "And that's different from the other age categories."
Wall Street Journal
(03/27/2015) In the U.S., vacation-home sales jumped over 50% in 2014, up from 717,000 homes in 2013, according to preliminary data from the National Association of Realtors (NAR), a trade group. And second-home sales are expected to continue climbing in 2015, says Lawrence Yun, NAR’s chief economist. “The stock market is booming, which means the wealthy top 10% in the country are feeling better off financially and are opening up their wallets for discretionary purchases,” he says.
(03/25/2015) Interview several real estate agents before picking one to work with, said National Association of Realtors president Chris Polychron. "Experience in the marketplace is very, very valuable," he said. It's important to find a full-time, veteran agent who knows enough about the local market to price your home appropriately, and market it so it stands out among comparable properties, he said. That can make a difference in how quickly it sells, and at what price. (Different agents may also charge different commissions.) Polychron. "Experience in the marketplace is very, very valuable," he said. It's important to find a full-time, veteran agent who knows enough about the local market to price your home appropriately, and market it so it stands out among comparable properties, he said. That can make a difference in how quickly it sells, and at what price. (Different agents may also charge different commissions.)
(03/23/2015) The housing market was still underperforming in February, according to the National Association of Realtors. With just a slight bump up from January, total sales are still running below expectations for the year. Don't blame winter weather, though. Blame the lack of supply. This is "all about inventory," said Lawrence Yun, chief economist for the Realtors. "Smaller local builders are not in the game. They don't have access to credit."
The New York Times
(03/20/2015) Buyers on the lower end — looking for homes priced at $250,000 and below — “are generally of moderate credit and are having trouble or being intimidated from applying for mortgages,” said Lawrence Yun, the chief economist and senior vice president for research at the National Association of Realtors. “While on the upper end,” he continued, “given the stock market bull run of the past six years, they have done very well financially. The stock market expansion has given a comfort level at the top tier of families to go ahead and apply.”
(03/18/2015) The 2015 National Association of Realtors® Home Buyer and Seller Generational Trends (NAR) conducted a detailed study on the generational differences of home buyers.
(03/16/2015) Renters across the nation are being squeezed by rising rents and stagnant wages. New York City and the surrounding area has seen the most dramatic increase, with rents up 50% over the past five years. However, household income in the area has risen just 8% in that period. Overall, rents have increased faster than income in all but four of the 70 metro areas, according to a report Monday from the National Association of Realtors.
The New York Times
(03/12/2015) And while the boomers nearing retirement age are generally too young to need assisted living facilities or similar housing, they already are having an impact on that market: They are influencing how and where those properties are built, as the decision makers on behalf of their parents. “Multiple trends are happening at the same time,” said Lawrence Yun, chief economist with the National Association of Realtors.
(03/12/2015) The albatross of student debt, underemployment and weak wage growth didn’t prevent millennials from accounting for the largest share of home purchases, according to data released Wednesday. The National Association of Realtors said millennials, or those between 18 and 34 years old, accounted for the largest share of home buyers last year at 32%, according to a report from the National Association of Realtors.