Commercial Day - Six Top Speaker Sessions

9:00 – 10:30 a.m. “How to Value Income Properties and Land”
Presented by Neil Osborne, Investit Software

An introduction to the valuation of income properties and the basic measures such as Cap Rate and Return on Equity (Cash on Cash). Identify how to use photographs to illustrate factors that influence land values. Understand how to analyze and make adjustments to create a realistic Income & Expense Statement. Recognize the issues and dangers of cap rate use. Understand the difficulty in valuing land and the dangers of using simplistic approaches to determine land value. The speaker will also explain the Back Door and Land Residual approaches.
9:00 – 10:30 a.m. “Long-Term Outlook for Commercial Real Estate Investing”
Presented by Dr. Mark Dotzour, Real Estate Center at Texas A&M University

Hear about the current state of the commercial real estate industry and factors that are influencing the future of investing in commercial properties, including research on how global and national trends are likely to impact commercial real estate markets.
11:00 a.m. - 12:30 p.m. “Commercial Real Estate Investing: Optimizing Today’s Market”
Presented by Rochelle Stone and John Mangham, Starker Services

Learn why to invest in real estate, the forces in today's market, and be able to comfortably explain market drivers, trends and opportunities in real estate investment.
11:00 a.m. - 12:30 p.m. “Find. Meet. Marry.”
Presented by Fiona Blayney, Blayney Potential Plus

Find and secure a new landlord client using a traditional dating analogy as an outline of the relationship process. We will identify the communication methods used in each of the three stages, and apply these principals to the obtaining of new landlord clients in a property management business. We will discuss methods to overcome challenges in winning new business and create and implement a growth strategy.
1:30 - 3:00 p.m. “Tenancy in Common: Your Roadmap to Success”
Presented by Peter L. Mosca, Blaine Walker and Marc Paul

Understand the ins and outs of the tenant in common, minimize risks associated with opining on real estate and securitized TIC deals, and build a new business model. Our discussion will include applicable regulatory updates.
1:30 - 3:00 p.m. “A Residential Agent’s Transition to Commercial Brokerage”
Presented by David Murphy, CB Richard Ellis

Determine if commercial brokerage is right for you. An introduction to the nuances of commercial real estate is presented by a residential agent who successfully transitioned to one of the top commercial brokers in the country. Implement a strategy to gain knowledge and become someone a commercial brokerage firm will hire. Identify traits of a successful residential real estate agent that can be transferred to the commercial real estate arena.