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Improving Negotiating Skills
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Securing the Offer
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Presenting the Offer
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Counteroffers
Preparing the Sales Contract
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Negotiating Quiz
Bright Ideas: The Art of Negotiation
Code of Ethics: The Art of Negotiation
More Resources: The Art of Negotiation
  Negotiating by E-Mail

E-mail negotiations are difficult because you can’t get the same emotional nuances as you can from a face-to-face or even a telephone negotiation.

But in certain instances such as when working with out-of-town or foreign buyers e-mail negotiations may be necessary. When working in the realm of electronic communications, keep these negotiation tips in mind:
  • Make sure that the other party is comfortable using e-mail. If you sense even a hint of negativity, choose another option.
  • If the person you are e-mailing calls you to respond to your message, e-mail is probably not that person's preferred medium.
  • Leverage the anonymity of e-mail to ask questions you might not be comfortable with in person.
  • Be sensitive to time. Using e-mail indicates you expect a fast response and will give one in return.
  • Try to establish some “human” contact by making small talk during an e-mail negotiation. Again, if the other person never responds in kind, discontinue the practice.
  • Use a framework to analyze clients' motives. Are buyers seeking prestige or financial security from their home investment? Are the homeowners trying to raise capital quickly to secure another investment? Use this information to craft your negotiating strategy.

Understanding Motivation >
   
Keep It Ethical
Although the agent owes absolute fidelity to the client’s interest, all parties must be treated honestly. Article 1