![]() | PREPACKAGED SALES MEETING: FAIR ADVERTISING PRACTICES | ||
![]() Fair Advertising Practices, Introduction Component 1: Facilitator Talking Points Component 2: Agenda Component 3: Handout 1, Who is protected by Fair Housing? Component 4: Suggestions for a Company Fair Housing Policy Component 5: Activity 1, Say It Fairly Quiz Component 6: Activity 1, Quiz Answers Component 7: Handout 3, What's in A Word? Component 8: Activity 2, Advertising Critique Component 9: Activity 2, Suggested Ad Changes Component 10: Handout 4, Avoiding Selectivity Trap Component 11: Activity 3, Let's Play Ad Agency Component 12: Activity 3, Ad Creation Tips Component 13: Other Resources | Component 3 Handout 1: Who is Protected by Fair Housing? Section 804 of the Fair Housing Act states that it is unlawful to make, print, or publish or cause to be made, printed, or published, any notice, statement, or advertisement, with respect to the sale or rental of a dwelling that indicates any preference, limitation, or discrimination based on:
or any intention to make any suchpreference, limitation, or discrimination. Exceptions to Fair Housing Provisions
Although private owners selling their own properties and private landlords who live on the premises occupied by four or fewer families may show preferences in the sale or rental of their property (with the exception of race), they may not publicize (advertise) the intent to screen prospective buyers or renters. Component 4: Suggestions for a Company Fair Housing Policy > |