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SALES MEETING TOOL KIT: USING E-MAIL EFFECTIVELY
Component 1: Facilitator talking points
Component 2: E-mail agenda
Component 3: Action Plan worksheet
Component 4: Story of business e-mail success
Component 5: Activity 1: E-mail Quiz (handout)
Component 6: Activity 1 answers
Component 7: Appropriate uses of e-mail (handout)
Component 8: E-mail etiquette
(handout)
Component 9: E-mail marketing tips
(handout)
Component 10: Making personal contact
More Resources
Other Resources
Visit
REALTOR.org
and search "e-mail."
“
Don't Risk It! A Brokers Guide to Risk Management
”, chapter on technology (#126-358)
“
Communicating in a Wired World
,” REALTORS
®
Guide to the Internet, supplement to
REALTOR
®
Magazine
, April 2000.
“
Before You Incorporate “REALTOR” into Your E-mail Name . . .
”, Ask Mr. Internet, Realtormag.com, October 1998.
“
What’s an E-mail Signature?
” Ask Mr. Internet, Realtormag.com, September 1998.
“
E-mail Autoresponders
,” Ask Mr. Internet, Realtormag.com, August 1998.
“
Bring AOL Users into Your Marketing Plan
,” Ask Mr. Internet, Realtormag.com, February 2000.
“
E-mail Virus Warnings
,”
REALTOR
®
Magazine
, June 1999.
“
But It’s on the Internet!
”
REALTOR
®
Magazine
, December 1998.
“
Slash Your Ad Mailing Costs with E-mail
,”
REALTOR
®
Magazine
, April 1996.
“
E-mail Newsletters
,” Ask Mr. Internet, Realtormag.com, June 1999.
“
What’s Multimedia E-mail?
” Ask Mr. Internet, Realtormag.com, December 1998.
Yes, You Can Personalize Group E-mails
,” Ask Mr. Internet, Realtormag.com, April 1999.
“
Zap Your E-mail with New Capabilities
,” Realtormag.com, April 2000.