HOME | ABOUT US | CONTACT US
YOUR INTERACTIVE MAGAZINE
REALTOR.ORG/realtormag
.


  SALES MEETING TOOL KIT: BETTER LISTING PRESENTATIONS
 

Component 1: Facilitator Talking Points

Component 2: Agenda

Component 3: Activity 1, Selling the Benefits of You

Component 4: Activity 1, Selling the Benefits of You Idea Sheet

Component 5: Activity 2, Constructing a Listing Presentation

Component 6: Handout 1, Listing Presentation Tips

Component 7: Activity 3, Thinking on Your Feet

Component 8: Activity 3, Thinking on Your Feet Idea Sheet

Component 9: Handout 2, Pricing Pointers

Component 10: Handout 3, Sellers’ Homework Checklist

Component 11: More Resources
  Component 7
Activity 3: Thinking on Your Feet

Directions: Read each of the following scenarios, and suggest ways that you could adapt your presentation plans quickly to meet the situation.

Scenario 1: You notice that there is a lot of electronic equipment in the house, and you didn’t bring a laptop with you. How do you bring technology into your presentation?

______________________________________________________
______________________________________________________
______________________________________________________

Scenario 2: After you’ve made your initial listing presentation, the prospective sellers tell you that they can’t list their current home until they’ve bought a new one. What do you do to convince them not to wait?

______________________________________________________
______________________________________________________
______________________________________________________

Scenario 3: As you make your listing presentation, the prospective sellers continually question the value of your services and seem very skeptical about real estate professionalism in general. How would you handle this situation?

______________________________________________________
______________________________________________________
______________________________________________________

Scenario 4: You try to convince a FSBO to list with you. What are some strategies you would use?

______________________________________________________
______________________________________________________
______________________________________________________

Component 8: Activity 3, Thinking on Your Feet Idea Sheet >